Deadline for Compliance with ADA Pool Lift Requirements Extended

As we reported previously, new ADA accessibility construction standards and reservation requirements took effect last week on Thursday, March 15, 2012.  One of the primary issues of concern with these new regulations is the requirement for all swimming pools, wading pools and spas to have an accessible means of entry and exit.  Due to confusion and misunderstanding regarding these specific requirements, the Department of Justice adopted a Rule extending the compliance date for the pool lift requirements to May 15, 2012.  At the same time, the Department of Justice also published a Notice of Proposed Rule Making concerning a possible six-month extension of the pool lift requirements to allow more time for the lodging industry to clear up its confusion and misconceptions regarding these requirements.  Despite the extension, lodging establishments should continue moving forward with complying with the new pool lift requirements, but can take comfort in knowing that they have a bit more time to complete the required work.

It is important to note that all other requirements scheduled to take effect on March 15, 2012 are unaffected by the extension of the compliance date for pool lift requirements.  If you have specific questions about how these new requirements apply to your place of lodging please contact Rosemary O'Shea or me for additional information.

Getting Prepped for ICANN's Domain Rush

By now, you likely know that ICANN is accepting applications for new gTLDs through April 12, 2012.  This post is intended to help those in the hospitality industry charged with monitoring the opportunities and risks associated with ICANN’s initiative.    

What’s Going On Now?

After 7 days, ICANN announced that there were “25 successful registrants in the online TLD Application System.”  However, that same press release stated that ICANN would not provide a running total of applicants or reveal the gTLD’s being applied for. 

But this being the Internet, others are trying to provide the information ICANN won’t.  These include .nxt and www.newgtldsite.com.  Both indicate that there has been an application for .hotel, but no specific hospitality brand has applied for a .brand according to these sites. 

What is Going to Happen in the Next Several Months?

ICANN anticipates that some new gTLDs will be ready for delegation in early 2013. Between the close of the application window and the end of the year, ICANN’s schedule looks like this:

  • The Big Trickle - In May, ICANN will begin posting the “public portions of all applications considered complete and ready for evaluation within two weeks of the close of the application submission period.”  However, the “big reveal” will actually be a “big trickle” as the posting process may stretch over 8 weeks or more. 
  • Comment Period Opens - Once an application is publicly posted, ICANN will open a 60-day comment period.  During this period, comments may be submitted on the posted application for review by the applicable evaluation panel. These comments are generally limited to concerns regarding whether: (a) the applied-for gTLD string may cause security or stability problems, including problems caused by similarity to existing gTLDs or reserved names; and (b) the entity applying for the gTLD has the requisite technical, operational, and financial capabilities to operate a registry. The comment period may be extended “should the volume of applications or other circumstances require.” 
  • Formal Objection Period - Separate from the open comment period, a formal objection process will also be available to trademark owners.  Formal objections may be made on the following grounds: String Confusion Objection, Legal Rights Objection, Limited Public Interest Objection, Community Objection. The objection filing period will open after ICANN posts the application “and will last for approximately 7 months.”

What May Change? 

  • It is hoped that the Trademark Clearinghouse service provider will be identified before the end of February. This mechanism is intended to provide clear notice to the prospective registrant of the scope of a trademark holder’s rights and could prove to be an effective alternative to a formal objection.
  • In January, ICANN appeared confident in proceeding according to its plan despite opposition from various governmental and business groups. However, it could still bow to pressure and revise its procedures to address concerns about cybersquatting and the cost of defensive action.  For example, ICANN may follow the Commerce Department’s reasonable request to phase in new gTLDs after the application window closes.

Worthy Read - Dashboard or Dartboard: How Much Do You Really Know About Your Marketing Analytics?

Before the resort real estate depression, there was a broad concensus that shared ownership companies were allocating a significant portion of their sales revenue to marketing and sales expenses without clearly understanding what actually "worked."  

With things improving, this article in Perspective Magazine explains simply and concisely how the industry can get a handle on the ROI of marketing dollars:

  • Get real - your customers are looking at your website no matter how you initially contacted them
  • Take advantage of this fact and realize efficiencies by integrating website analytics into a campaign plan
  • Manage your lead generation efforts across all channels so that they yield actual information that helps you identify both the hits and misses

The author, Steve Tassler, gets into more detail as to strategies that will help timeshare and fractional developers manage cash flows and budgets through the sales process.  However, developers should also consider how the suggested techniques can yield management efficiencies after the customer becomes an owner. Nothing like stretching the useful life of an investment.  

Worthy Read - ARDA's Survey of HOA Controlled Timeshare Resorts

The ARDA International Foundation has recently released an interesting study focused exclusively on resorts controlled by home owner associations.  The three academics behind this first-of-its-kind report were looking to "identify those factors that effectively contribute to success or failure in HOA controlled resorts."   

The survey focused on the following broad topics for this important timeshare subgroup:

  • Identification of basic resort characteristics
  • Governing Board structures and characteristics
  • Financial metrics (including reserve funds)
  • Rental, resale and exchange

A couple of the more interesting findings:

  1. Financial metrics suggest that, on the whole, resort operations are in fairly good shape. Notably, recent maintenance fee increases were not reported as "significant," a position which seems to be supported on a historical basis.  However, readers of this section of the report should probably also check out this article in the January edition of Developments:  Benchmarking Study Shows Tough Times Ahead for HOAs.   
  2. Confirming something we touched on previously, owners are generally not getting much assistance with rentals or resales.  Only 54% of participating resorts had a rental program for owners, and the average nightly rate was $90, or less than 60% of the rate reported for the timeshare industry as a whole.  Worse, only 28% had a resale program to help owners sell their timeshares.    

Colorado Breaks New Ground - Timeshare Relief Company Regulation

Last week, Representative Carole Murray introduced HB 12-1116, which has the title "Concerning Deceptive Trade Practices Related to Timeshare Resale Transactions."

With respect to regulation of the traditional resale business, the Colorado bill is similar to the Florida timeshare resale bill that we discussed in a prior post (but thankfully without Florida's "ratio" disclosure requirement).  However, the Colorado bill is unique in that it is the first legislation to specifically regulate timeshare relief companies.  It does so through three basic steps:

  1. Creating specific disclosure requirements for "time share resale transfer agreements"
  2. Specifically applying Colorado's 5-day cancellation right to these transactions 
  3. Delaying any consumer payment until after the relief company provides its transfer services  

These steps obviously benefit the consumer.  But from a resort management perspective, HB 12-1116 comes just in time as it is becoming increasingly obvious that other efforts regarding relief companies are likely ineffective:

  • Fraudulent Transfer Theories
    • In December, a Colorado Court of Appeals confirmed that, under UFTA, an asset does not include "property to the extent it is encumbered by a valid lien."  Because most timeshare HOAs benefit from a statutory lien created at the time a project declaration is filed, it follows that an HOA would be foreclosed from using UFTA to challenge relief company transactions.
    • As discussed in this article, approaches using UFTA may create significant problems in collecting past due assessments.
    • An Eagle County timeshare association relying on UFTA as the basis for withholding transfer approval was sued by the company seeking the approvals (Fireside Registry).  The association decided the better course was to settle, and in the end approved the transfers and paid Fireside's legal costs and expenses.   
  • Deed Acceptance & Delivery Theories:
    • In a petition for declaratory judgment, a Summit County timeshare association has argued that the transfer company did not accept the timeshare deed, or alternatively did not have the requisite capacity to accept the deed.  The petition cites support from decisions in Florida, Arkansas and Illinois, but not Colorado.  Even more curious, the petition does not address the relevant statute under which an acknowledged and recorded deed creates the presumption of effective delivery.
    • The association could simply be pinning its hopes on a default judgement as the transfer company may not want to incur the costs necessary to respond to the petition.  However, what would happen to the association's arguments if the transfer company simply paid the assessment (which, for this resort, are at the lower end of the spectrum)?

Hospitality Companies Get Green Light On Arbitration

Our last blog post pointed to the importance of an upcoming decision by the U.S. Supreme Court in CompuCredit Corp. v. Greenwood.  Specifically, we wondered whether the Court would extend the reasoning in AT&T Mobility v. Concepcion so that the Federal Arbitration Act would apply to federal statutes as well as state law?  Or would the decision in effect create a class of nonarbitrable federal claims? 

We got the answer (sooner than this blogger expected).  The Court ruled, in an 8-1 decision, that if federal statute provides for a private right of action and even for class actions, but is silent as to whether these claims can proceed in arbitration, the FAA is not trumped.   

In so ruling, the Court was not persuaded by plaintiffs’ arguments that the federal statute at issue - the Credit Repair Organizations Act, 15 U.S.C. § 1679 et seq.

  • Required defendant’s to specifically disclose to consumers “You have a right to sue a credit repair organization that violates the Credit Repair Organization Act.” 
  • Stated that “Any waiver by any consumer of any protection provided by or any right of the consumer under this subchapter—(1) shall be treated as void; and (2) may not be enforced by any Federal or State court or any other person.”

Writing for the majority, Justice Scalia stated that the notice language fell short of giving the plaintiffs’ a specific right to be in court, and, in any event, noted that “we have repeatedly recognized that contractually required arbitration of claims satisfies the statutory prescription of civil liability in court.”  Justice Scalia then wrote:

Because the CROA is silent on whether claims under the Act can proceed in an arbitrable forum, the FAA requires the arbitration agreement to be enforced according to its terms.

This holding is a significant companion to the decision in AT&T Mobility v. Concepcion.  The most immediate impact may be on the NLRB’s decision in D.R. Horton and Michael Cuda, as the NLRA does not contain any provision that expressly bars the use of arbitration agreements.

With the CompuCredit decision on the books, hospitality companies should strongly consider the broader use of arbitration clauses in their contracts with both consumers and employees.  Failure to make such changes could prove to have a significant downside, as demonstrated by our post on the result in Jock v. Sterling Jewelers

NLRB Arbitration Ruling Raises Stakes of Decision in CompuCredit for Hospitality Industry

The enforceability of class action waivers was one of the bigger stories in 2011.  To illustrate, our sister blog – The Employment Class Action Blog – had at least 10 posts last year on developments involving the application of the Supreme Court’s decision in AT&T Mobility v. Concepcion.  As you may recall, that 5-4 decision held that California’s Discover Bank rule was preempted by the Federal Arbitration Act and, as a consequence:

Courts must place arbitration agreements on an equal footing with other contracts, and enforce them according to their terms.

While encouraging hospitality companies to adopt class action waiver provisions after Concepcion, we also anticipated that the holding would be challenged through various means, including the introduction of legislation, agency rulemaking, and plaintiff lawyers’ arguing for the equivalent of “pre-existing legislative overrides.”  With respect to the latter, we pointed out that the Supreme Court had already granted certiorari in CompuCredit Corp. v. Greenwood.  In that case, the Ninth Circuit held that an arbitration agreement could not be enforced under the FAA because another federal law (the Credit Repair Organization Act) provided that a plaintiffs' right to sue in court could not be waived

The importance of the yet-to-be-issued decision in CompuCredit was highlighted by the National Labor Relations Board’s January 6 ruling in D.R. Horton and Michael Cuda, a decision that impacts both union and non-union workforces.  As reported by John Lewis at The Employment Class Action Blog, the NLRB found that Section 8(a)(1) of the National Labor Relations Act was violated because the company required that all employment-related disputes be resolved through individual arbitration.  According to the NLRB, “an individual who files a class or collective action regarding wages, hours, or working conditions, whether in court or before an arbitrator, seeks to initiate or induce group action and is engaged in conduct protected by Section 7" of the National Labor Relations Act. "Such conduct is not peripheral but central to the act's purposes."  “If the [NLRA] makes it unlawful for employers to require employees to waive their right to engage in one form of activity, it is no defense that employees remain able to engage in other concerted activities.” 

We have reported previously on the hospitality industry’s struggles with tip claims and employee classification claims - these would seem to support the protective use of class action waivers and arbitration by employers.  However, the effectiveness of such provisions may ultimately be determined by the Supreme Court’s decision in CompuCredit v. Greenwood.  That decision may favor employers by setting an impossibly high standard for how clearly a federal statute must express an intent to nullify arbitration agreements.  Alternatively, that decision could create an exception loved by the plaintiffs bar. 

Hospitality Investment - Accredited Investor Rules Amended

Time to revise your form investment documents - as of February 27, 2012, the Securities and Exchange Commission's new accredited investor rule will take effect.  Affirming accredited investor status is crucial in determining whether an investment falls under the Regulation D safe harbors and qualifies for exemption from some of the more onerous and expensive disclosure obligations otherwise required by the Securities Act. 

Overview of the Changes

The change is substantially consistent with the proposed rules Jason Brady discussed in his blog from February 2011.   As dictated by Dodd-Frank, the calculation as to whether of person's net worth (or joint net worth with spouse) exceeds $1M must exclude the value of that person's primary residence, but indebtedness secured by that residence will not count as a liability (to the extent the debt does not exceed the fair market value of the residence).  In other words, positive equity will not count, but negative equity will. 

The SEC did address two new issues in the final rule as a result of comments received on the proposed rule:

  • Indebtedness secured by a primary residence in the 60 days preceding the purchase of securities will reduce net worth, irrespective of the residence's fair market value, unless such debt was incurred in connection with the acquisition of the residence.  This provision was added to reduce any temptations on the part of investors or salespersons to "game" the calculation rules by artificially inflating net worth.
  • Cognizant that some current investors would no longer qualify as accredited under the new rule, the SEC also added "grandfathering" provisions.  First, binding investment obligations made prior to Dodd-Frank will be judged using the old rules.  In addition, the old rules will apply to follow-on investments (i.e., exercise of pre-emptive rights) if the investor: (a) acquired a right to purchase prior to July 20, 2010; (b) qualified as an accredited investor at the time the right was acquired; and (c) held securities of the issuer (other than the right in (a)) at that same time. 

With respect to the above, note that the SEC declined to engage in the complexity of defining "primary residence" as that term has "a commonly understood meaning as the home where a person lives most of the time."          

Looking Forward

Dodd-Frank also required the SEC to undertake a review of the definition of "accredited investor" every 4 years from the enactment of Dodd-Frank.  However, the SEC has chosen to delay any action on this obligation until after the Comptroller General completes its related Dodd-Frank obligation - a report on "the appropriate criteria for determining the financial thresholds or other criteria needed to qualify for accredited investor status and eligibility to invest in private funds."  According to the SEC, this study, due before the end of 2013, "will be taken into account in any rulemaking that takes place in this area."    

Hard Lessons in the Importance of Due Diligence in Hotel, Timeshare, and Resort Property Acquisitions

The legal battle spanning from 2004 to 2011 involving Midsouth Golf, LLC and the Fairfield Harbour residential community in North Carolina illustrates what can happen to buyers who do not perform the due diligence to justify their optimistic projections. 

Midsouth Golf, LLC purchased the amenities associated with Fairfield Harbour in 1999, which includes two golf courses, with the expectation of making money operating the facilities and selling golf and social memberships to residents and members of the general public. It ended up obligating itself to maintain the two golf courses and associated amenities despite a greatly  diminished ability to collect amenity fees from the Fairfield Harbour property owners.

When Midsouth bought the Fairfield Harbour amenities, it was aware of a set of 1993 covenants which purported to obligate the timeshare owners to pay an amenity fee at a rate over five times that paid by the single family and condominium owners. However, pursuant to a 1998 settlement agreement, the predecessor owner of the amenities agreed that it would not charge timeshare owners amenity fees at a rate above that charged to other owners.

Proper due diligence would have likely uncovered the 1998 settlement, as well as the risk that  the 1993 covenants may not fall within the timeshare owners’ chain of title.  With this knowledge, Midsouth could have structured the acquisition to account for the associated risks, or at least walked away from the deal.  Instead, Midsouth trusted that the Fairfield Harbour amenities, and the crucial legal documents providing for amenity fees from property owners, were in good shape. It bought the amenities and started to make changes with the intent of increasing its profits, effectively doubling down on its bets.

Since the timeshare owners were using the amenities more than other owners, and because it had the 1993 covenants in hand, Midsouth determined it wanted to increase the assessments against the timeshare owners to reflect this heavier use. To accomplish this, Midsouth filed suit against the timeshare owners seeking to increase the assessments against them to the amount contemplated by the 1993 covenants.

The court, however, did not increase the fees. Instead, it held that the amenity fees were unenforceable against the timeshare owners because of flaws in the 1993 covenants.

Not surprisingly, many Fairfield Harbour owners stopped paying amenity fees after this decision. Midsouth closed the two golf courses due to insufficient funds.  Following a another trial, a North Carolina court determined that, despite the fact that property owners were not obligated to pay fees, Midsouth was obligated by the real property covenants to maintain the amenities. Midsouth had to pay damages to the property owners and reopen the golf courses and other amenities.

Misclassification of Timeshare Sales Employees Leads to Appointment of Receiver

We previously reported on Whitehead v. Vacation Charters, Ltd., where Vacation Charters, the owner and operator of the Split Rock timeshare resort, was found liable for a class action judgment in excess of $2.2 million for misclassifying sales employees as independent contractors during a three-year period.  We concluded that post by saying: 

This case illustrates that attempts to limit expenses by re-classifying employees as independent contractors can often backfire in a big way when even one former employee attempts to recover unemployment benefits.

In late December, the extent of the downside for Vacation Charters came into some focus.  Ed Lewis of the Wilkes-Barre (PA) Times-Reader reported that U.S. District Court Judge A. Richard Caputo appointed ROPA Associates as a Receiver to oversee the Split Rock Resort in response to a petition filed by the resort's lender, Textron Financial Corp.  As receiver, ROPA Associates has assumed exclusive operational rights over the resort. 

Textron's action, and the judge's appointment, was prompted in part by concerns that almost $500,000 had been diverted from the resort's maintenance fee account to fund part of the $2.2 million settlement and Vacation Charters' planned bankruptcy petition.   

In Whitehead v. Vacation Charters, Ltd., a class action judgment in excess of $2.2 million was entered against the owner/operator of a Poconos timeshare resort for misclassifying sales employees as independent contractors during a three-year period.

ARDA Previews 2012 Legislative Efforts

The legislative process is constant, as indicated by our recent posts on timeshare/fractional legislation in Florida and Wisconsin.  However, the end of the year is always a good time for both looking back and making educated guesses as to what lies ahead. 

The ARDA Government Affairs team put on an hour-long webinar to do just that on December 15, which you can currently access at https://www2.gotomeeting.com/register/790568186.  Based on comments during that webinar, 2012 looks to be a busy year for shared ownership legislation.  And that's before efforts get complicated by the emergence of unexpected surprises (e.g., bills focused on homeowner associations) and unexpected alliances (e.g., those built around the dynamics of redistricting), as well as a presidential election that may be preceded by a long primary cycle.

Here is the order of jurisdictions in the U.S. and Caribbean discussed during the webinar, organized by presenter:

  • Stephany Madsen
    • Arizona
    • Arkansas
    • Nevada
    • New York
    • Texas
    • Wisconsin
  • Chris Stewart
    • California
    • Colorado
    • Missouri
    • Utah
  • Keith Stephenson
    • Maine
    • Massachusetts
    • New Hampshire
    • Tennessee
    • Virginia
    • Bahamas
    • St. Maarten
    • U.S. Virgin Islands
    • Aruba 
    • Dominican Republic
  • Jason Gamel
    • Florida
    • Hawaii
    • South Carolina    

Florida Timeshare Resale Bill Formally Introduced

On December 12, Florida State Representative Eric Eisnaugle filed House Bill 1001, which would substantially change the regulation of the secondary market for Florida timeshares.  This bill follows up on, and appears consistent with, an announcement by Florida Attorney General Pam Bondi that we covered in a post from last October

While the bill has just been introduced, we thought the following elements of House Bill 1001 were worth noting:

  1. Compared to the existing Florida law, for-sale-by-owner advertising companies (referred to as "resale advertisers" in the bill) would have to comply with substantially greater obligations than those applicable to licensed real estate brokers.
  2. The bill does not create any regulatory obligation aimed specifically at transfer companies.
  3. Violations of the law could result in civil penalties of up to $15,000 per violation

We also noted that House Bill 1001 introduces this curious requirement - to the extent that a resale advertiser would “state or imply, directly or indirectly, that its resale advertising services are successful in identifying buyers or renters,” it would also have to provides the consumer with the “ratio or percentage of the timeshare interests advertised for sale that have resulted in a sale, or advertised for rental that have resulted in a rental, for each of the previous 2 calendar years.” 

This obligation would become practically mandatory, assuming that the resale advertiser is actually trying to sell its services.  However, the logic behind the requirement contains at least two fatal flaws:

  1. It appears to assume that timeshares are fungible, such that the success of any particular resale effort isn't dependent upon the asking price or the attributes of the timeshare (brand, location, season, etc.). 
  2. It isn't at all clear how an advertising company, which by definition can't engage in activities requiring a real estate license, would be able to accurately track its success ratio without running afoul of Florida's brokerage laws.

Consumer Data Practices: What Hospitality Companies Can Learn From the Facebook - FTC Settlement

The Federal Trade Commission's settlement with Facebook - as well as those with Twitter and Google - strongly signals that that the FTC will use its broad authority regarding "unfair and deceptive trade practices" to police the privacy beat.   

Our friends at the Data Privacy Monitor put together a pretty good summary of the FTC's complaint against, and settlement with, Facebook.  This should be required reading for those wanting to see how the FTC applies its standards.  But those looking to familiarize themselves with what the standards are should check out the blog post from FTC staff attorney Leslie Fair - Lessons from the Facebook Settlement (even if you are not Facebook).  We summarize her "practical pointers" as follows:

  1. Like any other advertising claim, what you say about how you handle people's data has to be truthful.  That means your statements (or promises) should be backed up with substance.
  2. Privacy policies should be like the rest of your website – clear, direct, easy to understand, and (brace for it) possibly even eye-catching.  Just because your lawyer is happy with the privacy policy doesn’t mean that it satisfies these criteria.
  3. Privacy policies are living documents.  When implementing new technology, make sure the policy gets updated to address any changes.  And when you need to materially change the privacy policy, make sure that the change is disclosed conspicuously and that customers have a chance to affirmatively consent.

Annual Colorado Timeshare Registrations Due December 31

It’s that time of year.  Colorado Subdivision Developer Renewals must be filed with the Division of Real Estate by December 31.   Unlike last year, there doesn’t look to be any format change this time around, although the renewal fee did increase to $222 for 2012.  That’s compared to the $136 fee in 2011, but still lower than the $287 charged in 2010.  For those interested in reminding themselves of what changes were implemented last year, see our post from last December.   

You may also consider filing your Colorado HOA Information and Resource Center Renewals before the end of the year - but only if the HOA was formed on or after July 1, 1992, or otherwise elected to be subject to the Colorado Common Intrerest Ownership Act.  This registration, first implemented in 2011, is good for 12 months, so it may not expire until March.  But if you want to simplify your administrative calendar, it may make sense to get this done concurrently with the Subdivision Developer Renewal.     

Remember that there are different filing mechanisms in place for each form.  Subdivision Developer Renewals must be mailed to the address listed on the form or sent in via ARELLO’s ATR System.  The HOA Renewal is completed online, and you access your account via a password.  If you can’t remember your password, there is a “reminder” button to the left under “Choose.”

Finally, please note that there are fairly stiff penalties for failure to timely renew: 

Wisconsin Passes Non-Judicial Foreclosure for Timeshare

Yesterday Governor Scott Walker signed into law SB 241 which permits non-judicial foreclosures for mortgages and assessment liens on timeshare estates and licenses.  The new law took effect upon being signed by Governor Scott Walker.  A full run down on the history of the legislation is available from the ARDA Resort Owners Coalition (ARDA-ROC).   

Impact

Before, a Wisconsin timeshare could only be foreclosed through a relatively lengthy and expensive judicial process.  Now, the procedures outline in SB 241 will allow developers and associations to take advantage of a less expensive and more expedient non-judicial process.  This development should spur associations to revisit how they deal with delinquent assessments.  As for consumer protection, SB 241 provides that the foreclosing party must follow the standard judicial process if the owner subject to foreclosure files an objection to the “new and improved” approach.  

The Emergence of a Mandatory "Green" Baseline?

Hospitality developers making plans for compliance with with new ADA accessibility requirements may now have something else to consider.  Last month, the International Code Council released the Synopsis of the International Green Construction Code, with the full version of the model building code expected to be released in March 2012.  The IGCC has a goal of establishing a baseline standard of green building design and performance for all new and renovated commercial buildings and residential structures larger than three stories.   

Unlike LEED, the IGCC is not a rating system.  Rather it would establish specific "green" standards for construction that are to be adopted by local governments, integrated into existing building codes, and administered by local code officials.  The "floor" established by the IGCC may be varied in two ways:

  • Each local jurisdiction may decide to accommodate issues relative to that area, such as sprawl, heat island effects, stormwater runoff and water and energy minimum performance thresholds.
  • Each jurisdiction may require the project developer to choose and implement one or more "electives," which are intended to encourage "the construction of higher performance buildings than would be produced by conformance with the minimum requirements of the code, just like rating systems do."  Examples of electives include whole-building life-cycle assessement, enhanced site restroration, and more stringent recycled content options.    

While the approach advocated by the ICC may answer some concerns put forth by critics of the LEED ratings system, that doesn't mean the process will be painless for developers.  Among other things, the IGCC requires:

  1. Significant restrictions on greenfield development and construction in flood hazard areas.
  2. That at least 50% of construction-phase waste materials be diverted from landfills.
  3. That at least 55% of building materials are salvaged, recycled content, recyclable, biobased or indigenous.
  4. For all buildings and tenant spaces greater than 5,000 sq. ft., development of a greenhouse gas inventory to calculate the applicable carbon footprint.
  5. Capabilities for energy measuring, monitoring and reporting, or to incorporate features that readily facilitate those capabilities in the future.  

Hospitality Development - Advantages with Transit-Oriented Development

At first glance, the growing trend in transit oriented real estate development may appear to apply only to developers of multi-family, multi-use properties in urban core areas. However, the concept of designing real estate developments to both utilize and compliment existing and planned transit can be beneficial to hotel, fractional, timeshare, and resort developers as well.

Hotel developers have a clear role in transit oriented development. For example, the plan submitted by Union Station Alliance for the redevelopment of downtown Denver’s historic Union Station involves a 130 room hotel in the center of the new downtown transit hub.  

Yet hotels are not the only means by which the hospitality industry can engage in transit oriented development. There is evidence that timeshare and fractional developments in urban cores, such as Palazzo Tornabuoni in Florence, Italy or the St. Regis Residence Club in New York can attract customers who want to experience an urban lifestyle in a luxurious residence.  And just like hotels, shared ownership projects can beneft from the proximity to frequent and reliable public transit.

Developers of resort properties, including timeshare, hotel, whole ownership, or any combination can make their properties even more desirable by considering future transit in their siting and design. Rail transportation from airports is expanding in cities across the United States. In Colorado, rail links from Denver International Airport to major ski destinations are already in the planning stage, while the 190-mile LA to Las Vegas bullet train proposal recently won an important approval from the federal Surface Transportation Board.  Looking further out, the Sun Rail commuter line could be the first step to a rail network between Florida’s cities and its world class beaches.  Click here for a map of what a high speed rail network could look like within the next 20 years.  

Developers of resort properties who plan new and renovated properties near transit stops in resort towns—whether in the mountains or at the beach—will have a competitive edge as more consumers make vacation plans involving automobile-free travel. 

EB-5 Visas - Impact of Proposed Policy Memorandum and VISIT-USA Act

As we reported previously, the EB-5 visa program has drawn the interest of hospitality developers looking for alternative financing mechanisms.  While there doesn't appear to have been much activity on SB 642, which would make the EB-5 Regional Center Program permanent, there have been a couple interesting developments in this area over the past few weeks.

USCIS Introduces Consolidated Policy Memorandum

On November 9, USCIS Director Alejandro Mayorkas presented a Draft Policy Memorandum Guiding EB-5 Adjudications.  The stated goal of the memorandum is to combine various EB-5 policy memoranda into a single overarching agency policy memorandum that will “incorporate constructive stakeholder input and reflect the lessons learned since the various memoranda were initially promulgated.” 

While the memorandum is still being developed and is not yet operative, it does provide a fairly good overview of some of the EB-5 Program's core concepts.  It also signals the endorsement of a couple key recent policy positions. Most commentators are focusing on the deference given to states in designating targeted employment areas.  However, in practice, the following statement may prove much more relevant:

Historically, USCIS has required a direct connection between the business plan the investor has provided and the subsequent removal of conditions. USCIS would not approve a Form I-829 petition if the investor had made an investment and created jobs in the United States if the jobs were not created according to the plan presented in the Form I-526. While that position is a permissible construction of the governing statute, USCIS also notes that the statute does not require that direct connection. In order to provide flexibility to meet the realities of the business world, USCIS will permit an alien who has been admitted to the United States on a conditional basis to remove those conditions when circumstances have changed.

Senators Schumer and Lee Introduce VISIT-USA Act

Senate Bill 1746, formally titled the Visa Improvements to Stimulate International Tourism to the United States of America, has won endorsement from the U.S. Travel Association and the American Hotel & Lodging Association as it seeks to increase inbound tourism, especially from China and Canada.  

However, the portion of the bill attracting most attention would provide a 3 year visa for foreigners who invest at least $500,000 in residential real estate, including half for a home in which they live for at least 6 months a year.  Some EB-5 advocates are concerned that this new program would, in effect, result in competition for wealthy foreign investors, and that the EB-5 Program would be at a disadvantage because of its greater qualification hurdles.  Supporters of the "residential visa" counter that the programs are fundamentally different - for example, the residential visa would be temporary and not permit the foreign investor to work in the U.S.  But these arguments haven't stopped the EB-5 advocates from questioning the impact on the residential real estate market and labeling the residential visa a "job-killer."          

BFC Financial to Acquire Bluegreen

Monday was a big day at Bluegreen Corporation (NYSE: BXG).  Reporting its third quarter financial results, the company reported a third-quarter profit of $7.1 million, or 22 cents per share, compared with a loss of $16.7 million, or 54 cents per share, for the same quarter last year.  But that turnaround wasn’t the big news of the day.

Shortly before, Bluegreen announced that it has entered into a definitive merger agreement with BFC Financial Corporation whereby, at closing, Bluegreen would become a wholly-owned subsidiary of BFC. BFC currently owns approximately 52% of Bluegreen’s Common Stock. The deal, which is expected to close in the first half of 2012, is subject to several conditions, including approval by the shareholders of both companies and the listing of BFC's class A common stock on a national stock exchange.

Under the terms of the deal, Bluegreen shareholders (other than BFC) will receive eight shares of BFC's Class A Common Stock for each of their Bluegreen shares.  Based on BFC's Friday closing stock price of 57 cents, the deal is worth $4.56 per Bluegreen share and values the timeshare company at approximately $143.1 million.

John M. Maloney Jr., President and Chief Executive Officer of Bluegreen, commented:

We have had a close and beneficial relationship with BFC since April 2002, and the merger will not have any material impact on Bluegreen’s day-to-day operations. Bluegreen will continue to provide the same high levels of service, attention, and quality that have helped drive our growth and evolution to date. Above all else, we are dedicated to providing vacation experiences, marketing and resort management services that rank among the best in our industry.

Medical Marijuana in the Workplace

The Hospitality Lawg would like to thank Holli Hartman for submitting this post.  Holli works in our Denver Office and her practice focuses on employment counseling and litigation, with an emphasis on providing guidance to employers to avoid litigation.  Holli is also a contributor to our sister blog, the Employment Class Action Blog.

Accommodating disabilities in the workplace can be a confusing enough process for employers.  But if you have employees in one of 16 states or Washington, D.C. where state and local laws have legalized marijuana for medical purposes, you could be both dazed and confused about what to do.  Courts in some states are starting to provide a little guidance, but many employers are struggling with questions about whether to modify workplace policies, such as drug testing.  Some sticky legal issues, including federal preemption of state laws, whether medical marijuana patients must be accommodated under state anti-discrimination acts, and whether a patient has a legal off-duty right to use medical marijuana, remain unresolved in many jurisdictions.

Courts' Rulings on Medical Marijuana in the Workplace

Only a handful of cases have resulted in decisions that provide some guidance to employers regarding their potential liability in these situations.  Almost all have sided with employers who have attempted to keep marijuana out of the workplace.  Employees' attempts to rely upon the medical marijuana acts themselves, the ADA or state anti-discrimination statutes requiring an employer to accommodate a disability, or common law wrongful discharge causes of action have failed.  For example:

  • In June 2011, the Supreme Court of Washington held that the Washington Medical Use of Marijuana Act does not create a private cause of action for discharge of an employee who used medical marijuana and noted that the act had been amended to state that "Nothing in this chapter requires any accommodation of any on-site medical use of marijuana in any place of employment..."
  • In February 2011, the U.S. District Court for the Western District of Michigan, applying Michigan law, ruled that the Michigan Medical Marihuana Act does not provide a private right of action against employers who terminate medical marijuana users.  It also held that the discharged employee could not recover under a wrongful discharge theory.
  • In 2010, the Oregon Supreme Court held that an employee terminated for medical marijuana use had no claim for relief under Oregon's anti-discrimination statutes, which for disability cases tracked and relied upon federal ADA law.  The ADA states that an employer need not accommodate an employee's use of illegal drugs.  Although the court found that medical marijuana is an "authorized substance" under state law, the state law was preempted by the Controlled Substances Act, which makes marijuana illegal for medicinal use.
  • In 2009, the Supreme Court in Montana determined that an employee terminated for testing positive for marijuana use could not state a claim under either the ADA or Montana's Human Rights Act for an employer's failure to accommodate his medical marijuana use.
  • In 2008, the Supreme Court of California similarly held that medical marijuana patients cannot recover for discrimination under the state's Fair Employment and Housing Act because the California Compassionate Use Act's narrow purpose is to exempt medical users and their primary caregivers from criminal liability under state criminal statutes.

Statutory Protections for Employees

Some states, however, have written protections for medical marijuana users directly into their statutes.  Here are two exemplary provisions:

  • Arizona's statute states that "Unless failure to do so would cause an employer to lose a monetary or licensing related benefit under federal law or regulations, an employer may not discriminate against a person in hiring, termination or imposing any term or condition of employment or otherwise penalize a person based upon either: (1) the person's status as a cardholder [or] (2) a registered qualifying patient's positive test for marijuana components or metabolites, unless the patient used, possessed or was impaired by marijuana on the premises of the place of employment during the hours of employment."
  • Rhode Island's statute states that "No school, employer or landlord may refuse to enroll, employ or lease to or otherwise penalize a person solely for his or her status as a cardholder."  However, the chapter shall not permit "any person to undertake any task under the influence of marijuana, when doing so would constitute negligence or professional malpractice" or require "an employer to accommodate the medical use of marijuana in the workplace."

Whether state courts determine that these types of provisions provide a private right of action for employees or require employers to make accommodations remains to be seen.  Courts have yet to address the issues.

What's an Employer to Do?

Because this area of law is still in its relative infancy, employers and those who advise them should keep their eye on court and legislative developments in their respective states.  Employers, for now, appear to have plenty of defenses for maintaining the status quo in their drug testing programs or drug-free workplace policies.

Baker Hostetler Launches Data Breach Hotline

Baker Hostetler Data Breach Emergency Response Team

24-Hour Hotline

855.217.5204

As we pointed out in a prior post, hackers target hospitality companies of all sizes.  Our Privacy, Security and Social Media Team is prepared to help clients understand the relevant breach notification requirements, plan a cost-effective response, and minimize the potential for lawsuits and regulatory enforcement actions.  In doing so, Baker Hostetler attorneys can call on their experience in responding to over 200 data breaches, some of which are among the largest reported incidents to date.

You can access the Data Breach Emergency Response Hotline launch announcement here.  This hotline supplements Baker's already existing emergency response and crisis management capabilities, which are outlined here.    

If you want to do more research on data security issues, we invite you to visit our sister blog - The Data Privacy Monitor.  Of course, you can also search this blog for relevant data security terms.  The Hospitality Lawg has, for example, previously posted on the hospitality industry's exposure to hackers and the joint statement on data security issued by the American Hotel & Lodging Association, Hotel Technology Next Generation, and Hospitality Financial and Technology Professionals.   

As Sunrise A Comes To A Close, Some Data On The XXX Domain To Consider

This is our fourth installment on the new XXX domain, otherwise known as the internet's red light district.  We discussed pre-registration in first post and the launch process in the second.  In the third post, we discussed how hospitality brands could protect themselves through Sunrise B.  This mechanism, which closes Friday, October 28, allows hospitality companies to block their qualifying trademarks from registration by others as XXX domain names.

If you haven't already gone through the Sunrise B process, here is some information to consider:

  • Since September 7, the ICM Registry has received over 42,000 sunrise applications. As of the beginning of August, there had been only 1500 applications.  ICM is expecting that, as of the deadline, applications will exceed 50,000 for both Sunrise A and Sunrise B. 
  • XXX domain names are commanding high prices.  According to ICM, XXX domain names are selling at a premium of up to 40% of the .com equivalent.  The highest price so far, $500,000, went for gay.xxx.
  • The sale of XXX domain names is proving incredibly profitable.  Domain Incite reports that the ICM Registry's breakeven point was 10,000 applications.  You can do the math, or just check out the announcement that ICM Registry is entering world class powerboat racing with world champion driver Mike Seebold.   

Colorado Hotel Accused of Reverse Discrimination

The Hospitality Lawg would like to thank Holli Hartman for submitting this post.  Holli works in our Denver Office and her practice focuses on employment counseling and litigation, with an emphasis on providing guidance to employers to avoid litigation.  Holli is also a contributor to our sister blog, the Employment Class Action Blog.

In a suit filed in late September against the owners of a hotel in Colorado, the Equal Employment Opportunity Commission reminded everyone that its job is to eradicate hiring based on stereotypical notions – even stereotypes that may benefit minority groups but result in harm to white workers.

The EEOC filed a discrimination suit against the owners of a limited-service hotel in Craig, Colorado, alleging that the owners fired white housekeeping staff and replaced them with Hispanic workers because “in their opinion Hispanics worked harder.”

The EEOC is bringing the action on behalf of three named plaintiffs and a class of other employees who were discharged without cause shortly after being hired in the fall of 2009 to work in the housekeeping department for the newly opened hotel.  The complaint alleges that the hotel owners asked the hotel’s manager to replace any Caucasian or non-Hispanic worker on the staff with Hispanics because it was their impression that people of other ethnicities were “lazy.”

According to the filing, the hotel manager allegedly discharged some of the plaintiffs and replaced them with Hispanic employees, some of whom were not required to submit written applications.  Over the course of about four months, all other non-Hispanic workers in the department had resigned or been discharged and replaced with Hispanics.

The case is a rare instance of the EEOC enforcing federal laws that prohibit not only discrimination against minority groups, but also reverse discrimination against whites.  The EEOC is seeking injunctive relief to permanently enjoin the hotel owners’ allegedly illegal employment practices.  The suit also seeks back pay, job reinstatement or front pay, and other damages for the plaintiffs, along with punitive damages

Effective Date Delayed for New H-2B Wage Rule

The Hospitality Lawg would like to thank Pam Nieto and Matt Hoyt for helping out with this post.  If you have any questions about the new Wage Rule, H-2B visas, or any other immigration-related matter, feel free to contact Pam at 713.646.1372 or Matt at 614.462.2650.

To the delight of the hospitality industry, the Department of Labor published on September 28 a formal notice in the Federal Register announcing its decision to postpone the effective date of its new "Wage Methodology for the Temporary non-Agricultural Employment H-2B Program" until November 30, 2011, from the current effective date of September 30, 2011 (i.e., TODAY).

Why the delay?  Funny you should ask . . .

The new Wage Rule, significantly revising the methodology for calculating the prevailing wages to be paid to H-2B foreign seasonal workers, as well as to U.S. workers recruited in connection with the H-2B workers, was published by DOL on January 19, 2011. The new methodology would have the effect of causing dramatic increases in wages. In recognition of the commitments that employers had made in reliance on the current methodology and to provide employers sufficient time to plan for their labor needs, as well as to minimize the disruption to their operations, DOL delayed implementation of the final rule so that the new prevailing wage methodology would only apply to wages paid for work performed on or after January 1, 2012.

Thereafter, on June 15, 2011, the U.S. District Court for the Eastern District of Pennsylvania, in Comité de Apoyo a Los Trabajadores Agrícolas (CATA), et al., v. Hilda Solis, et al., Civil Action No. 09-240, vacated the January 2012 effective date and ordered DOL to announce a new effective date within 45 days.  After publishing a Notice of Proposed Rulemaking (NPRM) on June 28, 2011 and reviewing comments to the NPRM, DOL published a final rule on August 1, 2011, amending the effective date of the new Wage Rule to all work performed on or after September 30, 2011.

Greatly concerned about the harsh and potentially devastating impact the rule would have on businesses and jobs, on September 7, 2011, the American Hotel & Lodging Association, the Louisiana Forestry Association, Inc., and others filed suit against DOL in the United States District Court for the Western District of Louisiana, Alexandria Division.  The associations argued that the Wage Rule, and the subsequent rule amending the Wage Rule’s original effective date, violate the Takings Clause of the Fifth Amendment to the United States Constitution, the Administrative Procedure Act, the Regulatory Flexibility Act, and the Immigration and Nationality Act.   A similar suit was then filed by another group of trade associations and employers on September 21, 2011, in the United States District Court for the Northern District of Florida, Pensacola Division.

Decision Applauded

In Wednesday’s federal register notice, DOL explains that it is delaying the effective date to November 30, 2011, because of the two pending lawsuits, as well as the possibility that the CATA lawsuit may be transferred to another court. DOL also commented that the delay will allow “time to mount an appropriate defense of the rule,” “for the orderly resolution of the various claims pending in two Federal courts” (including determining the appropriate venue), and for DOL “to avoid the possibility of administering the H-2B program under potentially conflicting court orders.”

Dr. Winslow Sargeant, Chief Counsel for Advocacy for the U.S. Small Business Administration, who has been working with small businesses to address the new Wage Rule, applauded DOL’s decision to delay implementation of the rule and also noted that:

[t]he potential wage increases under the current H-2B structure would price many small businesses out of the marketplace.

Speaking of Maintenance Fees . . .

The September issue of Developments Magazine features an article titled Rx For Your Fiscal Health - Annual Checkup on Your Resorts and HOAs.  In putting the story together, Geri Bain interviewed Kurt Gruber, Baker Hostetler partner and Hospitality Lawg Editor.  Although the article provides insights from a host of industry professionals, we are republishing here Kurt's comments in full. 

Question #1:  With the recent economic challenges, what has changed in regard to maintenance fee collections?  When did you start seeing the change?  What does this “new world” look like?  Have you seen any problems with real property tax collections (if they are billed separately)?

As one might expect, the downturn in the economy and the resulting financial challenges faced by people at all income levels are having a significant impact on maintenance fee collections.  Timeshare managing entities continue to experience this negative impact across the full range of product types and prices, from traditional, basic timeshare projects to high-end, full service fractional resorts.

The increase in collection challenges is not just a result of the economic hardship faced by individual shared ownership owners, but a combination of a number of circumstances that have created a “perfect storm” for managing entities.  One of the exacerbating factors is the fallout from those timeshare development companies who now carry a larger maintenance fee and tax obligation as a result of an overabundance of unsold inventory that was constructed to support a sales and marketing effort that is no longer sustainable.  Another element is the aging of industry product, with many projects now in their second and third decades and with a growing number of owners who love the product and who previously paid their maintenance fees on time, but who are now looking for an exit strategy and a way to reduce expenses as their lifestyles change.  A third consideration is the large number of timeshare interests that are stuck in limbo because the timeshare owner is in default of both the obligation to pay maintenance fees and taxes and the obligation to pay a mortgage payment.  Lenders who have no outlet to resell interests taken back in foreclosure are slow to recover inventory for which they will then be liable to pay maintenance fees and taxes going forward until they can arrange a transfer to another party.

This change in maintenance fee collections began in late 2007, picked up steam in mid-2008 as a result of the sharp increases in gas prices, and dramatically accelerated at the end of 2008 when the entire economy began to falter.  Since then there has been some improvement, especially as less stable owners have defaulted and moved out of the system; however, this improvement has not occurred at the pace that managing entities want to experience.  The “new world” will continue to include steady improvement in collections, and I do not see another dramatic spike in defaults on the horizon so long as the recovery progresses; however, management will continue to need to diligently and aggressively address collection issues.

In my experience, there is not a significant distinction between the payment and collection of maintenance fees and the payment and collection of real property taxes.  If the consumer is willing and able to pay the one, then he or she will generally pay the other.  This is true in part because owners often do not focus on these fees and taxes individually, and in part because there is not any real benefit to paying one but not the other – that is, the timing, process and result of a foreclosure action is generally the same for both.  The same is not true with respect to the payment of maintenance fees and taxes and the payment of mortgage obligations.  Since the obligations are owed to different entities and the remedies for failure to pay may be different, some consumers will pay one but defer the payment of the other.

Question #2:   How have managing entities responded and how have you helped resorts and owners respond to these challenges?  

The responses to the collection challenges faced by associations and management companies vary depending on such circumstances as the differences in options and remedies available in different jurisdictions, structures and governing documents.  Some common approaches do exist.  The first goal in most situations is to attempt to keep the consumer in ownership.  This will save a significant amount of money by avoiding the costs of foreclosure and reselling as well as limiting the problem of the association owning the inventory instead of a paying owner.  To that end, the managing entity needs to actively engage the delinquent owner, including re-connecting the owner with the use of the product or providing flexibility in payment options (such as creating a payment plan or waiving late fees and interest).  If no arrangement can be made with the owner, the managing entity must take increasingly aggressive steps to encourage payment.  These steps start with lock-out of use and exchange, where permitted, and end with the imposition of a lien and ultimately, foreclosure.  In some situations, it will make sense to retain a third party collection company that has more experience in debt collection.

On the creative side, I have worked with associations and companies to develop strategies that allow for amnesty from some of past due fees and taxes in return for a partial payment (where permitted under applicable law) and facilitating and encouraging the transfer of the timeshare interest to a person capable of making the payment, like a relative or another owner at the resort looking to pick up an additional timeshare interest.

Question #3:   Are you seeing an increase of individual owners using relief or transfer companies for their timeshare interests?  What long-term impact can this have on a resort?  Have you found ways to circumvent or solve this problem?  Is this having an impact right now?

It is definitely having an impact.  I have also seen an increase in owners hiring companies to dispute their original purchase and try to force the developer to rescind the sale, even if the transaction occurred years ago.

If all timeshare relief or transfer companies were well-capitalized, ethical, fulfilled their obligations and made good on their promises, the services they provide would be a boon to a struggling association or resort by facilitating the transfer of ownership from a defaulting or defaulted owner to a paying owner.  Unfortunately, there currently are many more bad players than good operating in this space.

All the bad activity in this area creates its own significant problems.  In particular, many of these companies take the owner’s money and provide no real service in return, simply “listing” the timeshare interests for resale on an inactive internet site.  The owners are still dissatisfied and have even less money to pay the resorts.  Some companies take an owner’s money in return for a promise to transfer the property to a third party but never complete the transfer.  In these situations, the past due maintenance fees and taxes may not get paid; the original owner stops paying maintenance fees and taxes and is no longer active with the resort; the transfer company does not have title and therefore has no obligation to pay; and no new owner exists to make the maintenance fee and tax payment.  Under other scenarios, the transfer company will take title to the timeshare interest but may not pay past due maintenance fees and taxes, does not pay new maintenance fees and taxes and either lets the timeshare interests sit in a default status (thereby forcing the association to incur foreclosure costs) or bankrupts the transfer company and sets up a new one.  In each of these instances, the association accumulates an ever growing bad debt and often is unaware that a transfer has occurred and no longer has a clear understanding of its owner base.  This is a current and growing problem.

Short of supporting owners who pursue a complaint with the appropriate regulatory agency or a claim for fraud or violation of an applicable consumer protection law, the managing entity will have limited options to circumvent problems created by unscrupulous timeshare relief or transfer companies.  It is imperative for the managing entity to develop an owner education program using newsletters, alerts and association meetings to educate owners of the potential shortcomings of these companies.  Developing a strong resale program through cooperation with the existing developer or a viable, ethical resale provider is potentially the best solution because it provides a meaningful and safe method for owners to transfer their timeshare interests to a new paying owner. 

Question #4:   How do you handle the defaulted weeks?  Do you foreclose?  What are the advantages/disadvantages in this?

As previously noted, the best solution for dealing with defaulted timeshare interests is to attempt to engage with the defaulting owner to develop a solution, get them using the product again and hopefully get some payment in the door.  If all else fails, foreclosure is the only alternative.  The major disadvantages of a foreclosure action are the cost and time that it takes to complete the recovery of the inventory.  In some jurisdictions, attorney’s fees and court costs can exceed $1,200 per timeshare interest.  Court systems already bogged down with an ever-increasing number of home foreclosures struggle to process thousands of timeshare foreclosures, resulting in a judicial foreclosure period that can last as long as eighteen months.

Non-judicial foreclosures (in jurisdictions that recognize such) occur outside of the courts and can greatly reduce the time and expense of the foreclosure process.  In this regard, I played a significant role in ARDA-Florida’s recent successful effort to obtain the passage of a non-judicial foreclosure process for timeshares in Florida, which was a first of its kind law that we are hopeful will make a big difference in the expense and time delay currently experienced by associations in Florida.

One advantage of the foreclosure process is that it does motivate some defaulting owners to pay past due maintenance fees and taxes.  Many owners will not take any action until the receive the formal court papers, but then will bring their account current rather than risk the loss of their timeshare interest or a potential negative credit report.

Question #5:   Do you have any advice and/or cautions for resorts facing large numbers of defaults and/or delinquencies?

The best advice I have is to develop a multi-level strategy that is consistently and aggressively implemented.  As is usually the case, complex problems require complex solutions.  The managing entity that can marshal and coordinate many different resources has the best chance of at least holding its own until the economy improves or better paying owners replace delinquent ones.  Associations and management companies should not be slow to act, since carrying a large amount of defaulted inventory can lead to a death spiral where paying owners who are increasingly shouldering an expanding bad debt expense or see the quality of the resort significantly deteriorate cease to make payments and the resort eventually goes bankrupt.  Instead, best practices should include assembling a team comprising properly trained, internal staff focused on re-engaging the owner and outside legal, accounting, title and collection experts who can tackle the problem on many fronts.

Question #6:   Is there anything else you’d like to add?

First, associations and management companies must know the documents that govern their resort and the assessment and collection process.  Simply relying on practices developed at other projects or as set forth in applicable laws may result in the violation of provisions of the timeshare documents and invalidate the activity or expose the managing entity to liability.  It is worth hiring an attorney to review the documents and provide advice on the interplay of the documents and applicable law.

Second, managing entities handling collections need to be aware of the accounting and legal limitations and restrictions involved in the process.  For example, the managing entity is well advised to seek out expert accounting advice to properly account for bad debt and efforts to write-off bad debt.  In addition, there are many laws that apply to the managing entity’s collection activities such as the federal Fair Debt Collection Practices Act; state timeshare or condominium laws restricting waiver of past due maintenance fees or the improper use of reserve funds to pay for operating expenses; or engaging in collection efforts by non-attorneys in violation of statutes governing the unlawful practice of law.  While it may be tempting to avoid spending the money by going it alone, the potentially severe consequences of evading applicable accounting rules or laws may outweigh the few dollars that are saved.

Employees & Social Media - What's New is Old

The Hospitality Lawg would like to thank Leah Williams for contributing to this post.  Ms. Williams focuses her practice on practice on the defense of employers against claims of wrongful termination and discrimination. Click here to read her full Client Alert - NLRB Provides Guidance Regarding Social Media Sities

The dawn of Social Media presents several issues for the hospitality industry to grapple with.  One that has received significant media attention lately is whether an employer can terminate an employee based upon the employee’s tweets or Facebook posts. But as with other “new” scenarios presented by the Internet, the answer appears to rely on the application of  “old” principles

Last month, the NLRB’s Acting General Counsel issued a report on when it is lawful and unlawful to discipline employees for social media activities.  The report focused on a number of advice memorandums.  In the four instances where the employee speech was found to be protected under Section 7 of the National Labor Relations Act, the General Counsel noted that:

  • the communications concerned the terms and conditions of employment;
  • the subject of the communication was brought to management’s attention or the employee had reason to believe the communication would result in a discussion with management;
  • the communications addressed the shared concerns of employees; and
  • the communications were directed at coworkers and/or discussed with coworkers.

In the other advice memorandums where it was determined that the employee’s use of social media was not protected activity, the facts demonstrated that the communication was not aimed toward the employee’s coworkers, that the communications did not concern the terms and conditions of employment, and/or that the employee did not try to raise the issue with management or expect that a dialogue with management would result. 

The General Counsel’s report, as well as the September 2 social media-focused post-hearing decision in Hispanics United of Buffalo Inc., send a clear message.  Hospitality employers must tread very carefully in seeking to promulgate policies that regulate the activities of employees on social media sites:

  • Certainly, any social media policy which seeks to regulate discussion among employees concerning the workplace or their terms of employment will be deemed unlawful and overbroad by the NLRB to the extent that it regulates protected concerted activity under Section 7 of the NLRA.
  • Defenses for disciplining an employee who engages in concerted activity are very limited.  Swear words, insults and even defamation are in most cases insufficient to render the communication unprotected.

These principles are consistent with long-term NLRA precedent that holds that employee conduct must be significantly outside the realm of normal workplace conduct to lose protection.  Accordingly, hospitality companies are advised to consult with legal counsel before implementing employee social media policies.

Marriott Vacations Worldwide Puts Big Names on Future Board of Directors

The creation of the world’s largest pure-play shared ownership company is big news for the hospitality industry.  So we are keeping a close eye on the spin-off of Marriott Vacations Worldwide

Yesterday, another important step was taken when it was announced that the following individuals had agreed to serve on the Board of Directors for Marriott Vacations Worldwide when the spin-off is completed later this year:

  • Chairman of the Board, William J. Shaw, a 37-year Marriott veteran and currently director emeritus of Marriott International's board of directors.
  • President and Chief Executive Officer, Stephen P. Weisz, another Marriott veteran and president of Marriott Vacation Club International.
  • Deborah Marriott Harrison, the senior vice president of Government Affairs at Marriott International.
  • Raymond L. "Rip" Gellein, Jr., recognized as a “giant” in shared ownership lore.  
  • Thomas J. Hutchison III, currently a director for KSL Capital Partners LLC, ClubCorp, Inc., U.S. Chamber of Commerce and the Hersha Hospitality Trust.
  • Melquiades R. (Mel) Martinez, a business and civic leader in Florida and the first Cuban-American to serve in the United States Senate.
  • William W. McCarten, chairman of DiamondRock Hospitality Company and Marriott alum. 

ARDA Launches Timeshare Resale Resource Center

The Hospitality Lawg has covered timeshare resales in several posts, my personal favorite being Kurt Gruber's comments from last February on the Model Timeshare Resale Act.  In that post, Kurt itemized the reasons why ARDA adopted a model act addressing regulation of the resale of timeshare interests by non-developer owners:

  • Encouraging a safe, transparent secondary market for owners of vacation ownership interests and for legitimate resellers
  • Discouraging and penalizing fraudulent resellers
  • Supporting the value of the timeshare product
  • Educating regulators and legislators on the problems and encouraging appropriate enforcement action
  • Providing a clear statement of ARDA’s views on the need for consumer protection in the resale marketplace

Today, the American Resort Development Association’s Resort Owners’ Coalition (ARDA-ROC) followed up on that initiative by launching the Timeshare Resale Resource Center.  According to the press release:

the Resale Resource Center was born to provide objective information on the resale process, tips on selling, and consumer advisories on the various resale scams currently being investigated by state authorities.

I spent some time reviewing the Resource Center and found it offers consumers pretty solid advice.  I was especially pleased to see that the Resource Center didn't demonize advertising companies that require an up-front fee.  Several regulators, including the FTC, warn consumers to avoid up-front fees at all costs, without apparently understanding the basics of the timeshare resale market.  As I wrote in the Resort Trades last January:

. . . there are [some] who argue that once the advance fee is collected, the incentive to actively pursue the resale is necessarily lessened. That may turn out to be the case, anecdotally or generally. It may also be the case that the commission structure suffers from its own imperfections, the most obvious being that commission-based resellers usually choose to focus their marketing dollars and time on only a select number of timeshare projects. As a result, many timeshare owners may not have effective access to commission-based resellers.

The point is not that one compensation method is superior to another. It is that, in the real world, not all timeshare product is fungible, so it is likely that both methods must co-exist so that both the timeshare owner and the reseller are satisfied with the transaction economics in any particular instance. However, this balance should be left to the market to determine, without interference from well-meaning but misguided public officials.

Everything Clear Now? The CFPB and the Interstate Land Sales Act

A lot has happened since we last reported on the Consumer Financial Protection Bureau.  Frankly, too much to summarize coherently at the hour this post is being written.

But we do feel obliged to report on the status of the Interstate Land Sales Full Disclosure Act.  As we reported on July 21, there were some questions about the transfer from HUD to the CFPB of ILSFDA enforcement authority.  To us, the most significant was whether hospitality developers could continue to rely upon the Guidelines for Exemptions Available Under the Interstate Land Sales Full Disclosure Act

Based on the discussion during a July 14 CFPB teleconference, the answer seemed to be a clear “no.”  This was problematic as the Guidelines (in their various iterations) have played a substantial role in the administration of ILSFDA over the past 25 years.  

However, the CFPB has since issued guidance stating in part that:

Later this year, the CFPB intends to publish . . . the rules, including HUD’s ILS rules, for which rulemaking authority transfers to the CFPB. . . . In the interim, the existing rules will continue in effect and the changes made by [Dodd-Frank] to transfer authority to the CFPB will be effective as of the designated transfer date by operation of law.

So are the Guidelines “rules” for purposes of this guidance? 

Possibly, but you’ve got to follow along:

Feel confident?  

The EB-5 Program - What Happens On October 1, 2012?

We first blogged about the EB-5 Program (a/k/a "The Million Dollar Green Card") back in February.  Since then, we have noticed that law firms are producing an abundance of EB-5 primers and articles.  A quick search of Lexology shows that there have been 6 new articles in just the first 15 days of August.

After reviewing some, there seems to be one central fact that doesn't get discussed.  We included only a passing reference in our blog post.

The program sunsets in September 30, 2012.

We don't mention this with the intent of discouraging a hospitality developer from looking into the EB-5 program. It has always been subject to a sunset date since its inception in 1993.  As is obvious, that sunset has been continually extended, the last time by President Obama in 2009.  

However, we do think the current sunset date is relevant from a planning perspective.  Luckily, the program has a champion in Senator Leahy (D-VT).  He authored SB 642 with the intent of eliminating the sunset provision and making the program permanent.  In introducing the bill, Sen. Leahy made a good case as to why the sunset provision should be eliminated:

Mr. President, today I am introducing the Creating American Jobs Through Foreign Capital Investment Act. This bill does one simple thing: It makes the EB-5 regional center program permanent. The EB-5 Regional Center Program has been highly successful since its inception in 1992, but it has always lacked the security of assured continuity. Extending the program by a few years at a time hampers the growth of the program and creates a disincentive for immigrant investors to bring their capital investments to the United States.  

Hospitality Industry Changing Position on E-Verify?

The Hospitality Lawg would like to thank Matt Hoyt and Pam Nieto for helping out with this post.  If you have any questions about E-Verify, the I-9 form, or any other immigration-related matter, feel free to contact Matt at 614.462.2650 or Pam at 713.646.1372.

First there was the Immigration Reform and Control Act of 1986 (“IRCA”), which mandated that all U.S. employers complete a Form I-9 and review documents provided by the employee within three days of hire.  Eleven years later, the system now known as “E-Verify” was created to allow participating employers to confirm an individual’s employment eligibility electronically – and often instantaneously - by entering data gathered during the I-9 process.

Up until recently, participation in E-Verify was almost universally voluntary.  However, that began to change when the Arizona legislature passed its controversial law that in part required all employers in that state to screen new hires through E-Verify.  After the Arizona statute was upheld by the United States Supreme Court earlier this summer, several states and even some municipalities have considered, and in some cases passed, similar requirements that would mandate the use of E-verify and significantly penalize the employment of unauthorized workers.

Now comes the Legal Workforce Act (H.R. 2164), a bill sponsored by House Judiciary Committee Chairman Lamar Smith.  This bill would (among other things):

  • Mandate the universal use of a new Employment Eligibility Verification System ("EEVS") for new hires through a “gradual phase-in.”  Businesses having more than 10,000 employees would be required to use EEVS within six months of the bill’s enactment.  After that, a new group of employers would be required to use EEVS every six months, with businesses having 1 to 19 employees coming under the obligation at the second anniversary of the enactment.
  • Generally preempt state laws mandating EEVS use for employment eligibility purposes.  However, states and localities could continue to condition business licenses on the requirement that the employer use EEVS. 
  • Create a safe harbor for employers.  Generally, employers would be protected from prosecution if they use EEVS in good faith, and through no fault of their own, receive an incorrect eligibility confirmation.
  • Increase (between 2 and 10 times) fine amounts, with a possible waiver or reduction for violators who establish that they acted in good faith.
  • Create a rebuttable presumption of having knowingly hired (or recruited or referred for a fee) an unauthorized alien if the alien remains employed after a final non-verification is issued by EEVS.    

As would probably be expected, while the bill has its supporters, there are some who argue that the bill isn’t tough enough, and others who strongly oppose the legislation arguing, in part, that it would materially harm the U.S. economy.

While the hospitality industry has previously been concerned with the labor cost implications of mandatory E-Verify participation, that position may be changing with the emergence of patchwork regulation.  As stated by a National Restaurant Association representative during his testimony before a House Judiciary Subcommittee:   

The National Restaurant Association believes that designing an employment authorization verification system is a federal role. Actions by 50 different states and numerous local governments in passing employment verification laws create an untenable system for employers and their prospective employees. . . .  [N]otwithstanding the few clarifications and minor changes needed, the Legal Workforce Act reaches the right balance with a system that is both fast and workable for businesses of every size under practical real world working conditions.

While it is completely understandable that employers who operate in more than one state would prefer one uniform national verification system over the incredible burden of complying with differing state requirements, bringing all employers and job seekers into the fold within two years will be an enormous and expensive undertaking for the federal government and for businesses.  Also, implementing a nationwide program without first addressing the underlying flaws in our immigration system that allowed the number of unauthorized workers to climb into the millions will only serve to exacerbate the predicament.

So Your Hotel Guest Is Permitted To Use Medical Marijuana . . .

Medical marijuana has been legal in Colorado since voters passed Amendment 20 in 2000.  As of June 2011, the Colorado Department of Public Health and Environment ("CDPHE") had issued over 125,000 ID cards under the the Medical Marijuana Registry program.  CDPHE statistics indicate that those holding ID cards are primarily male, have an average age of 40, and are far more likely to suffer from muscle spasms (20%) or severare pain (94%) than from cancer (2%) or glaucoma (1%).  

CDPHE statistics do not discuss the travel habits of those holding ID cards.  But presuming that the muscle spasms subside enough to allow for some rest and relaxation, a person holding a medical marijuana ID card may presume that he can smoke on hotel/timeshare resort property.  If the hotel or timeshare resort is in Colorado, here are a couple things for the operator to consider when faced with this scenario.  

It Is Unlikely that the DOJ Would Pursue an Americans With Disabilities Claim if a Hotel/Timeshare Resort Prohibited a Guest from Smoking Medical Marijuana

Many hotels and timeshare resorts are concerned that they could be subject to ADA liability for prohibiting a guest from smoking medical marijuana.  Although this issue is not entirely free from doubt, the Department of Justice ("DOJ") (the agency that enforces the ADA) has issued two memos (one in October 2009 and the other in June 2011) generally addressing medical marijuana laws.  In the 2009 memo, the DOJ took the position that although medically prescribed marijuana is still an illegal drug under federal law, it is not going to waste resources chasing small-time legitimate medical users in states where such use is permitted.  In the 2011 memo (issued only one month ago), the DOJ reiterates that it won't pursue small-time legitimate users, but warns that it will prosecute large scale, commercial medical marijuana growers.  Based on these memos, we think it unlikely that the DOJ would pursue a course of action that would require hotels and timeshare resorts to accommodate this activity, absent special circumstances.

Under Colorado Law, Hotels & Timeshare Resorts Are Not Required to Accommodate a Guest's Use of Medical Marijuana

The Colorado Clean Indoor Air Act, which prohibits smoking in certain public places and gives owners/managers the right to prohibit smoking in their facilities, does not distinguish the smoking of medical marijuana from the smoking of cigarettes, cigars, pipes or other tobacco products.  Accordingly, managers of hotels and timeshare properties should be free to prohibit the smoking of medical marijuana in the same way that they prohibit the smoking of tobacco products. 

In addition, FAQs published on CDPHE's website provide that a patient is only legally permitted to smoke medical marijuana in his or her home; it is illegal to smoke medical marijuana in plain view of, or in a place open to, the general public.  Presuming that the resort does maintain a public designated smoking area, the CDPHE policy would not permit guests to smoke medical marijuana in that area.

Free Pass from Seller of Travel Regulation Continues for Hospitality Companies Doing Business in Nevada

Vacation and travel clubs who provide their members with lodging opportunities outside of a hotel reservation system, and companies who sell or give away vacation certificates, continue to have a free pass from regulation in Nevada because the state's repeal of “Seller of Travel” laws has been extended through 2013.

This all started in 2009, when the Nevada Legislature passed Assembly Bill 561 which temporarily disbanded the state’s Consumer Affairs Division and almost all of the state’s Seller of Travel laws from July 1, 2009 through July 1, 2011. This move appears to have been at least partially budget related, since the bill specifically provided that all money in the Nevada Seller of Travel consumer restitution fund be transferred into the state’s General Fund.

This 2009 legislation created challenges for vacation and travel clubs, and providers of vacation certificates, who suddenly were not sure how to comply—or even if they needed to comply— with Nevada Seller of Travel laws.

Once the desert dust settled, it became clear that these companies have a free pass in Nevada: no registration, fees, or bonding are required.

The Nevada Legislature extended this free pass when it passed Senate Bill 473 in its 2011 session. The suspension of Seller of Travel laws now will continue through at least the end of June, 2013. With the regulator out of commission for four years and no money in the fund to get it going again, the Vegas odds that this free pass will continue past 2013 is probably hovering at 10 to 1.

As Dave Oigarden pointed out on this blog yesterday, the Florida Legislature just tried unsuccessfully to permanently roll back Florida's Seller of Travel laws. Maybe next year they should try Nevada’s approach of suspending the statutes, removing the regulator, and pushing back the reinstatement.

2011 Florida Legislative Session Update

With the conclusion of the 2011 Florida legislative session, we wanted to provide an update on the status of several bills that were introduced in the 2011 legislative session that would have the most significant impact on the hospitality industry. For businesses in the hospitality space, the session may have been more notable for the bills introduced but not passed.

HB 5005--Deregulation and Seller of Travel

As we discussed in a previous post, HB 5005 was a 281-page cost-cutting effort that would have, among other things, eliminated nearly all of the Florida licensing and registration requirements relating to the sale of timeshare and fractional interests, as well the sale of vacation certificates under Florida's Seller of Travel law. After our post summarizing HB 5005, the bill was amended to remove the elimination of the licensing and registration requirements related to the sale of timeshare and fractional interests. Despite these amendments to HB 5005, the bill still faced significant opposition and ultimately failed to pass in the Florida Senate.

SB 376--Online Travel Companies

SB 376 provided that online travel companies such as Expedia and Priceline would only be required to pay transient rentals tax based on the wholesale rate such companies negotiated for the rental of hotel rooms, rather than higher retail rate that customers are ultimately charged. Although SB 376 was strongly supported by the online travel companies, many traditional hoteliers opposed the bill and argued that, if passed, SB 376 would provide online travel companies with an unfair competitive advantage over traditional hoteliers. SB 376 ultimately did not pass the Florida Senate and consequently did not become law.

HB 1195--Condominium Bill

HB 1195 was signed into law by Governor Scott on June 21, 2011 and became effective on July 1, 2011. HB 1195 updates several of the provisions from condominium bills that were passed in the 2010 legislative session. In particular, HB 1195 includes the following revisions to the Condominium Act:

  • clarifies the required qualifications of condominium board members
  • allows condominium boards to hold closed meetings for the purpose of discussing personnel matters
  • allows condominium associations to acquire leaseholds, memberships, and other possessory or use interests in golf courses, country clubs, marinas and other recreational facilities
  • clarifies a condominium association's liability for outstanding assessments to a master association for units that the condominium association acquires through foreclosure
  • provides that a condominium association may install impact glass or other code compliant windows that comply with the local building code
  • updates the Fires Safety provisions of the Condominium Act
  • clarifies what records constitute official records of a condominium association
  • revises Part VII of the Condominium Act regarding distressed condominiums, bulk assignees and bulk buyers
  • updates the procedures regarding how and in what amount a condominium association can fine a unit owner
  • revises the situations and procedures for how a condominium may be terminated

HB 883--Pizza Flyer Bill

HB 883 was signed into law and became effective on June 2, 2011. Of particular note to the hospitality industry, HB 883 includes provisions known as the "Tourist Safety Act of 2011." The Tourist Safety Act of 2011 was drafted primarily to stop the practice of individuals entering hotel lobbies without the permission of hotel management or a hotel's owner and passing out unsolicited advertisements. The Tourist Safety Act of 2011 provides that any person who, without permission, delivers, distributes, or places, or attempts to deliver, distribute, or place, a handbill at or in a public lodging establishment commits a misdemeanor of the first degree and can be fined a minimum of $2,000 for a second violation, or $3,000 for a third or subsequent violation.

CFPB Goes Live - What's Next Is Anyone's Guess

Given its scope of authority, we have been providing hospitality companies with a semi-regular update on the Consumer Financial Protection Bureau.

Today, the CFPB goes live with a nominated, but far from confirmed, director.  President Obama named Richard Cordray as his choice to lead the Consumer Financial Protection Bureau last Sunday evening.  Although we provided some brief insights on the former Ohio attorney general in our January and March CFPB posts, we are fairly certain that more detailed information on the nominee's positions will be forthcoming.  Senate Minority Leader Mitch McConnell (R-KY) made that much clear when he delivered this message to the president from the Senate floor the next day:

I would remind him that Senate Republicans still aren't interested in approving anyone to the position until the president agrees to make this massive new government bureaucracy more accountable and transparent to the American people.

The concern?  It’s not so much how the CFPB has handled revising mortgage disclosure forms, which the financial services industry says it backs.  It is what happens next.  As stated by Jaret Seiberg, a policy analyst at MF Global's Washington Research Group:  

There's no foregone conclusion. The agency doesn't have to fulfill the nightmares that the banks have, but until we start to see concrete actions, those nightmares are still going to keep bankers up at night.

For the hospitality industry, the “nightmares” could involve a whole host of rules, including (but in no way limited to) the Telemarketing Sales Rule, the Rule Concerning Cooling-Off Period for Sales Made at Homes or at Certain Other Locations, and the Real Estate Settlement Procedures Act (RESPA).

Take, for example, the Interstate Land Sales Full Disclosure Act.  On July 14, Peggy Twohig hosted a teleconference discussing the transition issues related to the CFPB’s assumption of enforcement responsibility for that law.  As part of the transition, Ms. Twohig said the CFPB will take a "fresh look" at the ILSFDA with an eye toward modernizing processes.  At the end of the call, Ms. Twohig was asked how the "fresh look" would apply to the Guidelines for Exemptions Available Under the Interstate Land Sales Full Disclosure ActThe answer - the Guidelines will go dormant.

Four Years in a Row - Chambers USA Recognizes Baker Hostetler as a Top Hospitality Law Firm

We would like to thank our friends and clients who responded to the most recent Chambers survey.  For those not familiar with Chambers, its intensive and unbiased survey methods make it the most respected legal directory available.   

Based on the strength of comments Chambers received, Baker Hostetler was, for the 4th year in a rowrecognized as having one of the country’s strongest hospitality law practicesMost impressively, we were one of only three firms recognized for excellent client service and keen commercial awareness.  As stated by some survey respondents:       

They have our interests at heart

Their focus is bringing all the parts together

We would also like to congratulate Rob Webb and John Melicharek as Chambers made special note of their exceptional skills.  Rob was highly recommended by peers as an acknowledged expert in timeshare-related matters.  As for John, Chambers quoted one survey respondent as follows:

He understands that it's not just about the fundamentals, there's business implications as well. He finds ways to get a deal done, and he also has a very good sense as to which issues are important and which aren't, and that saves us time.

Overall, Chambers recognized Baker Hostetler in 14 different practice areas:

  • Bankruptcy/Restructuring
  • Construction
  • Corporate/M&A
  • Corporate/M&A & Private Equity
  • Employee Benefits & Executive Compensation
  • Healthcare
  • Intellectual Property
  • Labor & Employment
  • Leisure & Hospitality
  • Litigation: General Commercial
  • Natural Resources & Environment
  • Real Estate
  • Tax
  • Zoning & Land Use

Major Changes Underway for Internet Domain Names

The Hospitality Lawg would like to thank Deborah Wilcox for submitting this post.  Deborah coordinates our Cleveland IP/Tech/Media practice and manages legal issues associated with online advertising for Baker Hostetler's clients.

The Internet Corporation for Assigned Names and Numbers (ICANN) recently approved the launch of the new top level domain (gTLD) program.  Existing organizations can apply to own and run registries for new top level extensions.  These new “dotcoms” may be based on a brand (“.bakerhostetler”), a generic term (“.law”) or a  geographic term (“.miami”).   ICANN expects to release hundreds of gTLDs in the near term and likely thousands in future roll-outs not yet specifically scheduled.

Application Window

The three-month application window is scheduled to open on January 12, 2012, and will close on April 12, 2012.

If you are interested in potentially applying for ownership of a new gTLD, you should review the ICANN Applicant Guidebook now and consult with your strategists, including marketing personnel, IT specialists and legal counsel to plan accordingly.

Community-Based gTLD

Hospitality companies could collaborate and create an industry-specific domain name registry.  In addition to a “.brand” or “.generic”  gTLD application, organizations can apply for a Community-based gTLD, which must be operated for the benefit of a clearly defined community. The Community-based gTLDs are subject to additional application requirements, but will have the benefit of priority over other applications for the same or similar strings.  Cooperation by hospitality companies on a Community-based gTLD could benefit the companies who collaborate by reducing the costs of dispute resolution or string contention at later stages of the application process.

Applying for a gTLD

The application will require you to provide general information about your company or organization, as well as information regarding its financial, technical, and operational capacity to run a domain registry.  Applications for community status must include a community endorsement.  Applications for a geographic gTLD string must include a statement of government support or non-objection.

The application fee for a single gTLD is $185,000. Prior to accessing the full application, applicants must register with the TLD Application System and pay a $5,000 deposit. Partial refunds of the application fee are available at various stages of the application process. These fees do not include the internal costs of preparing and submitting the application materials, the potential costs of a successful auction bid in the event that there are multiple applications for the same string, or the cost of establishing and operating the registry if the application is approved.

Countdown to Compliance - New ADA Construction Accessibility Standards & Reservation Requirements

Rosemary O'Shea and I often work together on helping our hospitality clients understand and resolve issues involving the Americans with Disabilities Act ("ADA") accessibility requirements.  While the deadline has already passed for complying with those provisions of the new ADA regulations relating to accommodating service animals and a variety of power-driven mobility devices, another key deadline is quickly approaching.  As discussed by Rosemary in an article published in the July 2011 issue of ARDA's Developments Magazine, March 15, 2012 is the deadline for complying with the new ADA accessibility construction standards ("2010 Standards") and reservation requirements.  Here is some key information to consider as this deadline approaches.

2010 Standards

  • The 2010 Standards contain a limited exception for existing facilities that comply with the 1991 Standards.  Those elements that comply with the 1991 Standards will be "grandfathered" under the new regulations and will not need to meet the 2010 Standards until such time as renovations or alterations are made.  It is, however, still necessary to comply with those portions of the 2010 Standards that address elements not covered by the 1991 Standards (i.e., pools, amusement rides, fishing piers, boating ramps, spas, golf courses, children's play areas, and other amenities).  If your facility is not in compliance with either standard, you should take this time to make modifications (to the extent readily achievable) to comply with either the 1991 or 2010 standard before March 15, 2012.
  • The 2010 Standards specifically exempt guest rooms in timeshares and condo hotels when such rooms are not owned or substantially controlled by the entity that owns, leases, or operates the overall facility.
  • Any new construction or alterations occurring on or after March 15, 2012 must comply with the 2010 Standards.  This means that if you are in the design process now, but construction is not expected to start until on or after March 15, 2012, your project must be designed to comply with the 2010 Standards (or the local building code to the extent it is more restrictive than the 2010 Standards).  The construction start date is determined by the date of certification of plans for a building permit, or if a jurisdiction does not issue building permits, the "start of physical construction."

 Reservation Systems

  • By March 15, 2012, reservation systems must be modified to enable disabled customers to make reservations in the same manner as non-disabled customers.  This requires a detailed disclosure of the accessible features of each accessible room, as well as the accessible features of the amenities.  Commentary from the Department of Justice indicates that facilities complying with either the 1991 Standards or the 2010 Standards must, at a minimum, provide information on: (i) the size and number of beds, (ii) the existence of a tub or roll in shower, and (iii) the available communications features.  Facilities that do not meet the 1991 Standards must disclose variations from the 1991 Standards, such as: (i) issues with accessible entries, (ii) issues with paths of travel to check-in desks or restaurants, (iii) door widths, and (iv) the turning radius in the restroom.
  • Accessible units must be held back as the last rented unit to guarantee the availability of an accessible unit to a disabled customer.  This requirement does not apply to units or rooms in timeshares and condo hotels, when such units or rooms are not owned or substantially controlled by the entity that operates the overall facility. 

Implementation

It is advisable to hire consultants who understand these new ADA requirements to confirm that not only the physical aspects of your facility are compliant, but also that your website and reservation system satisfy these new requirements.  Taking such steps in advance of the March 15, 2012 deadline will help to avoid litigation.

ARDA Releases Its 2011 Timeshare Financial Performance Report

The ARDA International Foundation has released its annual report titled Financial Performance 2011: A Survey of Timeshare & Vacation Ownership Companies.  The report is available for purchase from ARDA’s website.  Here’s a quick overview of some of the report’s findings:

Overall Sales

Net originated timeshare sales decreased 2.4% between 2009 ($4.74B) and 2010 ($4.63B).  While this may not initially look positive, remember that this sales figure dropped 28.3% between 2008 and 2009.  Some other good news:

  • Public companies experienced a weighted average increase in sales of 1.2% for the period.
  • Companies with more than $250M in net originated timeshare sales reported an average decrease of only 0.2%.
  • More companies with net originated timeshare sales below $250M reported growth as compared to 2009. 
  • Companies with points-based offerings experienced a weighted average increase in sales of 3% for 2010.

Key Metrics/Ratios

Sales commissions, marketing costs and general and administrative costs were reduced in all but one company category, resulting in a general improvement in pre-tax margins.  In thinking this through, I found the following most interesting:

  • The all-company average pre-tax margin pushed across the 10% threshold, with significant improvement for private companies (+6.3%) and companies selling traditional interval products (+5.3%).
  • The sales tour metrics VPG and average transaction value improved across several company categories.
  • The number of companies reporting total sales/marketing costs as less than 45% of net originated sales increased by 10%.  However, the number of companies coming in at 60% or more increased almost 5%.  
  • 83% of companies report the share of net originated sales to existing owners at 30% or more.  54% of companies report a “reload” share of 50% or more.  Not surprisingly, companies with points-based offerings appeared to lead the charge, increasing their share of sales to existing owners from 41% to 74%. 

Italy and Portugal Implement EU Timeshare Directive; Still Waiting on Spain

The deadline for EU Member States to enact legislation implementing the new EU Timeshare Directive was February 23, 2011. As we reported back in a February post, not all countries were expected to act prior to the formal deadline. 

Catching Up

In the interim between the February deadline and this post, Italy, Portugal, Cyprus, Finland, Slovakia, Luxembourg and Malta have implemented and begun enforcement of the EU Timeshare DirectiveSweden has also adopted the necessary legislation, but enforcement does not begin until August 1, 2011. 

Still Waiting

As we understand it, while the following countries may be considering legislation, the EU Timeshare Directive is still not in force in: Belgium, Hungary, Lithuania, Poland, Slovenia and Spain. 

Of course, Spain's absence causes the most concern for EU regulators.  As stated just today in a HotelNewsNow article on Accor’s expansion plans for Spain, the country is the third-largest tourist destination in the world and, with a world-wide tourism rebound underway, had an 8.5% increase in foreign visitors for the first quarter of 2011.  Underlining this, STR Global reports that Spain’s occupancy rates for 2011 have increased 6.9% to 60.9%, with ADR up 1.8% and RevPAR up 8.9%. 

 

 

New Colorado HOA Standards - This Time It's a Conflicts Policy

I have been tracking Colorado legislation for the shared ownership industry for a few years now.  Lessons learned include the following:

  • The legislature has no problem with tinkering with the Colorado Common Interest Ownership Act (CCIOA) for the sake of tinkering
  • The legislative community (legislators, lobbbyists and lawyers) rarely, if ever, considers the incremental costs of the CCIOA bills under consideration
  • Most CCIOA legislation, at the time it's introduced, is just plain bad

Case in point - HB 1124, which has been signed into law and codified at CCIOA §209.5(1)(b)(II).  The bill requires timeshare and fractional owner associations to adopt, and periodically review, a conflicts of interest policy that describes "the circumstances under which a conflict of interests exists" and that "sets forth procedures to follow when a conflict of interest exists, incluing how, and to whom, the conflict of interest must be disclosed and whether a board member must recuse himself or herself from discussing or voting on the issue."

So here is my rant:

Unnecessary Tinkering

At the time HB 1124 was introduced, a conflicts of interest policy was one of nine "responsible governance policies" that timeshare and fractional HOAs were required to have in place under CCIOA §209.5(1).  Moreover, CCIOA §310.5 specifically subjects the HOA board of directors to the conflict of interest provisions of the Colorado Nonprofit Corporations Act.  That law already broadly defines a "conflicting interest transaction" and when such a transaction can be voided or result in liability to the conflicted director.  That said, what benefit comes from adopting a separate policy?

Ignoring Costs

Apologists say that there is no harm in codifying good governance practices.  But as made plain above, those good governance practices were already codified.  Without benefit, the costs incurred by the legislature in considering HB 1124, and the costs to the HOA in reviewing and maintaining the required policy, can not be justified.  

Complete Misunderstanding of Existing Law     

Perhaps the best thing to say about HB 1124 is that it was substantially revised.  The original bill would have wrecked havoc on board governance by subjecting HOA boards to an entirely new standard regarding conflicts:

  • A "conflict" would have existed if there was any "financial benefit."  While that appears fine at first blush, consider the potential breadth - every board member, as an owner obligated to pay assessments, would benefit financially by reducing HOA expenses by any amount, no matter how small. 
  • Conflicts were required to be identified "prior to discussion or action on that issue."  No allowance was contemplated for when the conflict was identified after board consideration was underway.
  • Directors with a conflict, however minimal, were not allowed to vote, irrespective of the impact on quorum or voting contingencies (i.e., potential for tie vote).  

Getting on Top of .XXX Domain Issues

The Hospitality Lawg thanks Daniel Kavouras for his help in putting this post together. 

Earlier this month, we worked with Deb Wilcox to alert hospitality companies about their ability to “prerequest” specific .xxx domain names so they could get a jump on the defensive registration process.

If you took our advice, you likely already know that the ICM Registry has recently published its final .XXX Launch Overview.  If you didn’t preregister, or you just haven’t had time to review the launch process, we have summarized some of the highlights below.  For more detailed information, take a look at the FAQs published by ICM.

  • Both Sunrise A and Sunrise B will run concurrently for 30 days beginning on September 7th.  Previously, the ICM Registry planned on opening Sunrise B after Sunrise A concluded.
  • Sunrise B is aimed at “non-members of the Sponsored Community,” or most hospitality companies.  Sunrise A is aimed at those who provide sexually-orientated content. 
  • During Sunrise B, owners of nationally registered trademarks will be able to apply for a .xxx domain name and secure the right to prevent others (i.e., a porn operator) from operating a site with a domain name that corresponds to the protected trademark.
  • To be eligible for the Sunrise registration, the registered trademark (i) must have been issued prior to the submission of the Sunrise application, (ii) in a jurisdiction where the applicant conducts “substantial bona fide commerce” in connection with the mark, and (iii) must be an exact match to the .xxx domain.  If a trademark holder wishes to reserve more than one .xxx domain name, a separate application must be submitted for each.    
  • Hospitality companies that participated in the pre-registration process still must file a Sunrise application, but will receive priority over subsequent applicants.
  • If a Sunrise B application is successful, the registered domain name will be designated “reserved – trademark” and will not be available for registration during the subsequent “Landmark” or “General Availability” periods. The domain name will simply redirect to a standard informational page indicating that the domain is not available.
  • In the event of a conflict between Sunrise A and Sunrise B applicants, both parties will be notified of the conflict and the Sunrise A applicant will have the opportunity to withdraw its application.  If both parties elect to proceed with their applications, the registration of the domain name to the Sunrise A applicant will continue but the Sunrise A applicant will not be able to claim lack of notice in any subsequent dispute proceeding.

Failure to follow the Sunrise process won’t block trademark owners from recovering .XXX domain names through existing anti-cybersquatting mechanisms, such as UDRP complaints.  But that process is likely to be much more expensive than the Sunrise B protocol.  It could also prove to be highly embarrassing given the content the cybersquatter may chose to associate with your brand. 

Consumer Financial Protection Bureau Stakes Out Turf (Kind Of)

Why does the Consumer Financial Protection Bureau Matter?

The Dodd-Frank Wall Street Reform and Consumer Protection Act created the Consumer Financial Protection Bureau, a new and powerful federal bureaucracy with a mandate to enhance consumer financial protection under a host of new and existing consumer protection laws.  According to the current schedule, the CFPB will absorb a significant portion the consumer protection functions (research, rulemaking, guidance, supervision, examination and enforcement) of the Federal Reserve, the FDIC, the FTC, the NCUA, the OCC, the OTS and HUD as of July 21, 2011.   

Depending on how the mandate is implemented, it could result in a shift from a disclosure regime towards a rules-based regime - a change that would invite both federal and state regulators to take a fresh look at some long-standing interpretations of separate but related consumer protection laws.  As such, the methods by which fractionals, timeshares and travel club memberships are sold and financed are potentially subject to some significant changes.

Why does the Consumer Financial Protection Bureau Matter?

The Dodd-Frank Wall Street Reform and Consumer Protection Act created the Consumer Financial Protection Bureau, a new and powerful federal bureaucracy with a mandate to enhance consumer financial protection under a host of new and existing consumer protection laws.  According to the current schedule, the CFPB will absorb a significant portion the consumer protection functions (research, rulemaking, guidance, supervision, examination and enforcement) of the Federal Reserve, the FDIC, the FTC, the NCUA, the OCC, the OTS and HUD as of July 21, 2011.   

Depending on how the mandate is implemented, it could result in a shift from a disclosure regime towards a rules-based regime - a change that would invite both federal and state regulators to take a fresh look at some long-standing interpretations of separate but related consumer protection laws.  As such, the methods by which fractionals, timeshares and travel club memberships are sold and financed are potentially subject to some significant changes

Why does the Consumer Financial Protection Bureau Matter?

The Dodd-Frank Wall Street Reform and Consumer Protection Act created the Consumer Financial Protection Bureau, a new and powerful federal bureaucracy with a mandate to enhance consumer financial protection under a host of new and existing consumer protection laws.  According to the current schedule, the CFPB will absorb a significant portion the consumer protection functions (research, rulemaking, guidance, supervision, examination and enforcement) of the Federal Reserve, the FDIC, the FTC, the NCUA, the OCC, the OTS and HUD as of July 21, 2011.   

Depending on how the mandate is implemented, it could result in a shift from a disclosure regime towards a rules-based regime - a change that would invite both federal and state regulators to take a fresh look at some long-standing interpretations of separate but related consumer protection laws.  As such, the methods by which fractionals, timeshares and travel club memberships are sold and financed are potentially subject to some significant changes.

Why does the Consumer Financial Protection Bureau Matter?

The Dodd-Frank Wall Street Reform and Consumer Protection Act created the Consumer Financial Protection Bureau, a new and powerful federal bureaucracy with a mandate to enhance consumer financial protection under a host of new and existing consumer protection laws.  According to the current schedule, the CFPB will absorb a significant portion the consumer protection functions (research, rulemaking, guidance, supervision, examination and enforcement) of the Federal Reserve, the FDIC, the FTC, the NCUA, the OCC, the OTS and HUD as of July 21, 2011.   

Depending on how the mandate is implemented, it could result in a shift from a disclosure regime towards a rules-based regime - a change that would invite both federal and state regulators to take a fresh look at some long-standing interpretations of separate but related consumer protection laws.  As such, the methods by which fractionals, timeshares and travel club memberships are sold and financed are potentially subject to some significant changes.

Why does the Consumer Financial Protection Bureau Matter?

The Dodd-Frank Wall Street Reform and Consumer Protection Act created the Consumer Financial Protection Bureau, a new and powerful federal bureaucracy with a mandate to enhance consumer financial protection under a host of new and existing consumer protection laws.  According to the current schedule, the CFPB will absorb a significant portion the consumer protection functions (research, rulemaking, guidance, supervision, examination and enforcement) of the Federal Reserve, the FDIC, the FTC, the NCUA, the OCC, the OTS and HUD as of July 21, 2011.   

Depending on how the mandate is implemented, it could result in a shift from a disclosure regime towards a rules-based regime - a change that would invite both federal and state regulators to take a fresh look at some long-standing interpretations of separate but related consumer protection laws.  As such, the methods by which fractionals, timeshares and travel club memberships are sold and financed are potentially subject to some significant changes

We reported on developments with the Consumer Financial Protection Bureau (CFPB) back in January and March.  The hospitality industry has an interest in the development of the CFPB because the agency has broad authority to prevent acts or practices which are "unfair," "abusive" or "deceptive."  In connection with that mission, the CFPB may revisit or invent definitions for "deceptive," "unreasonable advantage of consumers' . . . reasonable reliance" and "covered persons."    

Staking Out Its Turf . . . 

While the rumored recess appointment of the CFPB director did not come to pass, the Federal Register did publish on May 31 a list of rules and orders that the CFPB would have authority to enforce.  While that list isn't final, it does provide some insight as to the scope of the CFPB's broad regulatory power.  Here are some the listed rules and orders that may be of particular interest to the hospitality industry:   

. . . With Some Caveats

Not surprisingly, we found some interesting nuggets when reviewing the release: 

  • This list was published by the Secretary of the Treasury, which has interim authority to perform certain CFPB functions (see footnote 6 in the notice).  Even so, as of June 12, the CFPB’s website had no mention of either the May 31 notice or the list of rules proposed to be enforced by the CFPB.
  • As to the FTC’s Telemarketing Sales Rule, the CFPB will only “have authority to enforce in some circumstances” that rule.  While specific exceptions to CFPB enforcement authority were spelled out elsewhere (i.e., Fair Credit Reporting), the notice does not detail what was meant by “in some circumstances” with respect to the Telemarketing Sales Rule.
  • The notice states very clearly that it does not in any way limit the CFPB’s enforcement authority as defined by Dodd-Frank:

[T]he inclusion or exclusion of any rule or order would not alter the CFPB’s authority.  In addition, section 1063(i) does not require the CFPB to update, correct, or otherwise maintain the final list.  Because the list under section 1063(i) reflects the CFPB’s interpretation of its authority under [Dodd-Frank] and relates to agency organization, procedure and practice, the list is not subject to the notice-and-comment requirements of the Administrative Procedure Act.  Nevertheless, the Bureau invites public comment during a thirty-day period.

Green Credentials - Trust But Verify

Back in January, we wrote a post about Henry Gifford and his $100M lawsuit against the U.S. Green Building Council.  Gifford claimed that the USGBC was using the results of a National Building Institute study to mislead the public about the benefits of LEED certification.  Some support for Gifford’s claims can be found in a National Research Council Canada reanalysis of the NBI study, which found that 28-35% of LEED certified buildings were actually less energy efficient, and that the measured energy performance of LEED buildings had little correlation with the LEED certification level.

Since then, the lawsuit has undergone the procedural slow dance typical in litigation:

  • Gifford amended his claim, naming 3 new individual plaintiffs and refining the focus on federal and state false advertising claims.  The original complaint was attempting to proceed as a class action and included claims based on the Sherman Antitrust Act and RICO.  However, Gifford continues to seek injunctive relief that would compel the USGBC to “disclose the actual energy use of LEED properties.”    
  • The USGBC filed a motion to dismiss, claiming that: (a) Gifford lacks standing to bring the lawsuit; and (b) the USGBC was entitled to accurately report the conclusions of the NBI Study.
  • Gifford filed an opposition to the motion to dismiss, arguing that he has standing as a competitor in the “market for energy efficient building expertise.”  Gifford also argued that, to be anything but misleading, the USGBC would have to qualify the results of the NBI Study with something along the following lines (which we bet the USGBC opposes):     

By comparing new LEED buildings to older non-LEED buildings, and by comparing the median average of one dataset to the mean average of another dataset, and by carving out a sample of only 22 percent of all the LEED-certified buildings, we arrived at the conclusion that LEED-certified buildings perform better than non-LEED buildings in terms of energy use.

While this back-and-forth is interesting, a much more practical “green” event took place in mid-February when ASTM International released its Building Energy Performance Assessment (BEPA) Standard – E2797-11.  According to ATSM, this standard provides a “methodology . . . for the collection, compilation, analysis and reporting of building energy performance information.”   Further, it can “enhance the integrity of the benchmarking process for all transactional stakeholders in a standardized, uniform and consistent manner.” You can purchase this new standard from ASTM here.   

Bottom Line – Hospitality developers and those looking to purchase hospitality assets should familiarize themselves with the energy use and cost data being produced under the new BEPA standard.  To borrow from a favorite phrase of both Lenin and Reagan, while you can trust the LEED credentials, you should verify.

The .xxx Domain - Keeping Your Hospitality Brand from Being Adult-erized

The internet's red light district is set to go live later this year.  While hospitality companies may have effective protective strategies in place for generic top-level domains (gTLDs), the registrants of .xxx domain names must provide online, sexually-orientated content.  So to avoid embarrassment, hospitality companies may want to tweak their standard approach and take advantage of the mechanisms put in place by the ICM Registry to protect trademark owners not involved in the adult entertainment world:

  • At the beginning of a 30-day "Sunrise B" period, hospitality companies will be allowed to register defensive, non-resolving .xxx domains corresponding to their trademarks.  "Sunrise B" would begin after a 30-day "Sunrise A" period during which adult entertainment companies get the first crack at reserving .xxx domain names.    
  • Right now, hospitality companies can use a free, no-obligation preregistration service whereby specific .xxx domain names can be "prerequested."  Those who preregister will be notified when formal registration begins and will receive specific forms, details and procedures for filing defensive registrations during the Sunrise B period.  

As the ICM Registry's FAQs don't provide dates for the beginning of either Sunrise period, preregistration would appear to be a sensible move.  To test how easy this is, we preregistered www.hospitalitylawg.xxx at the ICM Registry "reservation page."  We were greeted with this message:

We are accepting expressions of interest from non members of the adult industry for non-resolving names for trademark and Intellectual property protection. The[y] can be names you own in other TLDs or simply strings that match your non adult industry trademarks or personal names

From there, we filled in one of the twenty www._________.xxx blanks, hit "submit" and immediately received our "Name Reservation Conformation." 

Although spelling doesn't seem to be a strength, ICM has put together a process that was quick and easy.  We will keep you updated on how well preregistration works. 

AT&T Mobility v. Concepcion - Reconsidering Arbitration in the Hospitality Context

Hospitality companies rely on their employees to deliver on a “brand promise” in servicing their customers.  Disputes with customers or employees can seriously undermine the integrity of that promise.  Fortunately, the U.S. Supreme Court’s decision in AT&T Mobility LLC v. Concepcion appears to enhance the value of arbitration as a means of efficiently and cost-effectively bringing such disputes to resolution.   

Brief Overview of Decision

The Concepcions, customers of AT&T Mobility LLC, brought suit after they were charged sales tax on a phone that had been advertised as “free” with the purchase of an AT&T service plan. The service contract included an arbitration agreement requiring that claims be brought in the parties’ “individual capacity, and not as a plaintiff or class member in any purported class or representative proceeding.”  When AT&T moved to compel arbitration, the Concepcions successfully had the class waiver provision declared invalid under the “Discover Bank Rule,” a California rule holding that class action waiver provisions were unconscionable and in violation of the state’s public policy against exculpation. AT&T appealed, and the Ninth Circuit affirmed.

In a 5-4 decision, the Supreme Court reversed. Justice Scalia, writing for the majority, held that the Discover Bank Rule conflicted with, and therefore was preempted by, the Federal Arbitration Act (“FAA”).  The FAA states that an agreement to settle disputes through arbitration “shall be valid, irrevocable, and enforceable, save upon such grounds as exist at law or in equity for the revocation of any contract.”  Because it is a “fundamental principle that arbitration is a matter of contract,” then “courts must place arbitration agreements on an equal footing with other contracts, and enforce them according to their terms.”  The Discover Bank Rule “interferes with fundamental attributes of arbitration and thus creates a scheme inconsistent with the FAA.”

Those interested in a more complete discussion of the facts of this case should see the Client Alert published by Baker Hostetler’s Employment Team.   

What’s Next?

Concepcion is one of those decisions that is certain to cause legal reverberations for months if not years.   As reported at the Employment Class Action Blog, Senator Al Franken (D-Minn) has already re-introduced the “Arbitration Fairness Act of 2011”, which would forbid pre-dispute mandatory arbitration agreements in employment, consumer and civil rights disputes.  In addition, the Consumer Financial Protection Bureau (CFPB) has the authority to impose limitations on the use of mandatory arbitration agreements and prohibit the use of certain types of provisions entirely if it finds that it is “in the public interest and for the protection of consumers” to do so. 

State and federal courts will also have ample opportunity to shape the impact of Concepcion.  In fact, the Supreme Court has already granted certiorari in Compucredit Corp. v. Greenwood, in which the Ninth Circuit held that an arbitration agreement could not be enforced because plaintiffs' right to sue in court could not be waived under the federal Credit Repair Organization Act.  In fleshing out the contours of Concepcion, we would not be surprised if courts consider one or more of the following: 

  • As pointed out by my partner Paul Karlsgodt at the Class Action Blawg, Justice Scalia’s majority opinion goes beyond the question originally presented for review, which was whether the FAA pre-empts state law “when [class action] procedures are not necessary to ensure that the parties to the arbitration agreement are able to vindicate their claims.” 
  • In casting what turned out to be the deciding vote, Justice Thomas wrote in his concurrence that he “reluctantly join[ed] the Court’s opinion,” because his reading of the FAA would require that “an agreement to arbitrate be enforced unless a party successfully challenges the formation of the arbitration agreement, such as by proving fraud or duress.”
  • Justice Breyer’s dissenting opinion asserted that the Court’s decision violated principles of federalism.  Specifically, California law set forth certain circumstances under which class action waivers in any contract, not just arbitration agreements, were unenforceable. As a consequence, Justice Breyer argued that California’s policy against class action waivers was expressly permitted by the FAA. 

What To Do Now?

Arbitration can benefit hospitality companies because consumer/employee disputes typically are heard more quickly, involve less discovery, and are more likely to provide privacy and confidentiality.  However, real world experience clearly demonstrates that arbitration is not a risk-free proposition.  Class arbitration in particular eliminates many of the advantages that are supposed to be inherent in arbitration.  

As the holding in Concepcion significantly alters the playing field, hospitality companies should reevaluate their arbitration provisions or, as applicable, their reasons for not incorporating arbitration provisions in both their customer and employee agreements.  Before adopting any change, however, hospitality companies should understand that the Supreme Court’s decision rested to some degree on its finding that the AT&T arbitration contract was extremely fair to the consumer.  Among other terms cited by the Supreme Court:

  • AT&T was required to pay all costs for non-frivolous claims;
  • The arbitration was to take place in the county in which the customer is billed;
  • For claims of $10,000 or less, the customer was allowed to choose whether the arbitration proceeded in person or by telephone, or was based only on submissions;
  • Either party was permitted to bring a claim in small claims court in lieu of arbitration;
  • The arbitrator was permitted to award any form of individual relief, including injunctions and presumably punitive damages;
  • AT&T could not recover any attorney’s fees; and
  • If the customer received an award greater than AT&T’s last written settlement offer, AT&T would be required to pay a $7,500 minimum recovery and twice the amount of the customer’s attorney’s fees.

Colorado HOA Registration Requirements: Update

Back in December 2010, we issued a Client Alert detailing Colorado’s new HOA registration requirements.  In that alert, we noted three issues in particular with the new law:

  1. Our analysis indicated that the registration requirements were subject to some unintended exemptions, most notably applicable to those HOAs formed before July 1, 1992.
  2. Considering that the Colorado Common Interest Ownership Act was intended in part to promote solvent home owner associations, the penalty for failing to register – the loss of assessment enforcement rights – seemed a bit excessive.
  3. The information required to make the registration, which included the reception number or book and page for the declaration creating the common interest community, appeared somewhat unnecessary for this type of information filing.

After going through one filing period, it appears that our concerns were shared by others:

Pre-1992 HOAs ARE Exempt

After consulting its legal counsel, the Colorado Division of Real Estate issued a Position Statement on the HOA registration requirement on March 1 (notably after the revised 2011 filing deadline set by emergency rule).  The Position Statement provides that home owner associations:

not formed prior to [July 1, 1992] are exempt from the jurisdiction of the Colorado Common Interest Ownership Act (the “CCIOA-Exempt”) . . .  Therefore, it is the position of the Director of the Division of Real Estate that homeowners’ associations formed prior to July 1, 1992, that have not elected treatment under CCIOA, are not required to comply with the [HOA registration requirement].

Clean Up Bill Fails

Without referencing the Policy Statement, SB 253 was introduced in the final days of this Colorado legislative session.  This clean-up bill would have: (i) clarified that the failure-to-file penalty operated as a “suspension,” not invalidation, of HOA assessment rights; (ii) eliminated the unintentional pre-1992 exemption; and (iii) rationalized the information required to make the registration. 

Although the bill passed the Colorado Senate and was unanimously referred out of the House committee with a favorable recommendation, SB 253 was killed in a procedural move, reportedly based upon a single constituent concern. 

As the next HOA registration filing period concludes before the 2012 Colorado legislative sessions begins, HOAs should follow the same filing procedures as they did in 2011.  Unless special circumstances apply, outside legal assistance is most likely unnecessary in making the 2012 filing.  For more information on the filing requirements, see these FAQs published by the Colorado Division of Real Estate.          

Resort Industry Finds No Refuge From Liability for Misclassification of Salespersons

The Hospitality Lawg would like to thank Holli Hartman for submitting this post.  Holli works in our Denver Office and her practice focuses on employment counseling and litigation, with an emphasis on providing guidance to employers to avoid litigation.  Holli is also a contributor to our sister blog, the Employment Class Action Blog.

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In Whitehead v. Vacation Charters, Ltd., a class action judgment in excess of $2.2 million was entered against the owner/operator of a Poconos timeshare resort for misclassifying sales employees as independent contractors during a three-year period.

The Court of Common Pleas of Philadelphia County held that Vacation Charters and its owners were jointly and severally liable for depriving 259 class plaintiffs of their lawful wages and benefits under Pennsylvania’s Wage Payment and Collection Law.  The court found that the defendants required their timeshare salespersons to sign non-negotiable independent contractor agreements in mid-2005.  According to the court’s findings of fact and conclusions of law, while the form contracts stated that the salespersons were not “employees” for federal, state or local state purposes, the defendants continued to control all aspects of the sales staff’s work schedules, dress codes, marketing protocols and day-to-day services

As to commissions/wages, the contracts allowed the defendants to hold back from each salesperson’s wages and commissions up to 10% for any sale financed on a deferred payment basis.  The hold back was "charged back when a customer defaulted on his account by having made less than four monthly payments."  Operationally, the hold back funds were not segregated, but held, without interest, in a general account where they could be spent on resort expenses.  In addition, the hold back would be increased to 50% when the purchaser had a low credit score and no wages/commissions would be earned until the purchaser paid 10% of the contract price - policies that were not disclosed in the independent contractor agreement

The class action was filed after the Internal Revenue Service and Pennsylvania’s Department of Labor and Industry investigated a former salesperson’s claims that he had not received holdback funds.  These agencies found that the salesperson was an employee entitled to unemployment compensation.  As the court pointed out, defendants “likely owe FICA, Medicare and FUTA to the Internal Revenue Service on behalf of the class members.” 

All of this means that the defendants are likely still on shifting ground when it comes to assessing the total liability it may be facing.  Its case illustrates that attempts to limit expenses by re-classifying employees as independent contractors can often backfire in a big way when even one former employee attempts to recover unemployment benefits.

Bottom line:  Misclassifying sales employees as independent contractors can put employers between a proverbial rock and a hard place.

Fixing The Timeshare Resale Market - A Role For The Owner Associations

When vacationing with young children, there are obvious advantages to staying at a timeshare resort.  Based on my personal experience, two examples spring to mind:

  • having a real refrigerator (no more cramming baby bottles into a minibar); and
  • having separate bedrooms (no more going to bed with the kids at 7:30pm). 

When my husband and I decided to become timeshare owners, we took some developer tours and checked out some resale websites.  But after reviewing the resale options, I had a question - why can't timeshare resales work like AutoTrader?

The Experience Problem

AutoTrader lets you use specific and understandable search criteria such as make/model, color, year, and mileage so you can easily hone in on the types of automobiles that meet your requirements.  It creates a "store" made up of only the automobiles that meet your purchase criteria, saving time and effort.      

On the other hand, purchasing a timeshare on the secondary market is not so easy.  I imagine that a lot of potential first-time buyers are intimidated and frustrated by search criteria based on industry terms like "Red Week," "Points," "Floating Week," "Fixed Week," "Floating Unit," "Fixed Unit" and "Lockout."  And even those purchasers who understand these terms (me, for instance) get frustrated by having to scroll through for-sale ads where its fairly obvious that key components of the purchase decision (i.e., use plan, unit type, exchange program) aren't accurately described. 

The First Step 

We spend a lot of time trying to pin the blame for a troubled timeshare resale market on some person or business practice.  Why not focus on working toward the creation of a more buyer-friendly experience? 

Where do you start?  I think it's with the owner associations.  The timeshare resellers certainly have the incentive to build a more buyer-friendly platform, but it seems unreasonable to expect them to be able to identify correctly every material detail of every for-sale timeshare product.  Selling timeshare owners also have the incentive, but experience clearly demonstrates that what is "points" to one seller is a "floating week" to another.      

Owner associations are the "middle men" that have the incentive and knowledge to help buyers.  By creating a simple summary of the reservation system and units they are ultimately responsible for operating, owner associations could provide their members with a resource for accurately describing the timeshare interest offered for sale.  From the buyer's perspective, that uniformity and consistency would create a more efficient purchasing experience free from seller-generated uncertainty and, as a consequence, can instill a buyer with the confidence needed to complete a purchase.  After all, owner associations would benefit from a timeshare interest being resold to someone like me - a person who sees the value proposition in owning a timeshare, plans on using the timeshare, and will pay the maintenance fees on time. 

Report from the Jamaican Tourism Outlook Seminar

I was honored when American Resort Development Association CEO Howard Nusbaum asked me to represent ARDA at the 2011 Jamaican Tourism Outlook Seminar, which was held in Montego Bay, Jamaica on April 19-20.  I attended the seminar with Keith Stephenson, ARDA’s Director of Legislative and Regulatory Affairs with responsibility for ARDA activities in the Caribbean.  Keith and I were the guests of Jamaican Minister of Tourism Edmund Bartlett, Director General of Tourism Carrole Guntley, and Jamaica Tourist Board Chairman John Lynch.  Representatives of both RCI and Interval International also joined us at the conference.

Jamaica Considering New Legislation

Like many other jurisdictions where travel and tourism is a large part of the economy, Jamaica has been considering the adoption of landmark timeshare legislation that will, for the first time, spell out the terms and circumstances under which timeshare plans can legally be offered, developed or managed in Jamaica.  Although ARDA has not yet been favored with a draft of the proposed legislation, both Minister Bartlett and Director General Guntley indicated to us that the Jamaican Cabinet is about to take the issue of timeshare regulation up for consideration.  It was in the context of that consideration that we were invited to speak to this large gathering of island hoteliers and media about the many incremental benefits that a vibrant timeshare industry, properly constituted and regulated, could bring to Jamaica.

The Benefit of Perspective

My focus for my part of our presentation was to give the audience a brief primer on timesharing in general, its origins in Europe and history in the U.S., and the role that ARDA and its many volunteer members have played over the years in shaping effective product regulation and in enhancing the industry’s reputation and platform effectiveness around the globe.  I explained that Jamaica has a rare opportunity to fashion a timeshare law that is not merely a reaction to consumer complaints against an immature business model, as were so many U.S. state timeshare laws, but that is instead a legislative endorsement of a mature segment of an international industry and an encouragement to developers, hoteliers and brand managers to incorporate Jamaican timesharing into their hospitality portfolios.

Keith’s portion of our presentation included an explanation of the various ways that timesharing benefits the economies of major resort destinations.  He focused in particular on the significant success that the U.S. Virgin Islands—a serious competitor for Jamaica’s tourists—has experienced in recent years from timesharing.  Keith also detailed the many ways that timesharing is compatible with and supportive of the local hotel industry, including the housing of marketing stays; providing important economies of scale for hotel management, amenities and infrastructure in mixed-use projects; and broadening the hospitality tax base, rather than necessarily being directly competitive or parasitic to hotels as many believe.

I cited Puerto Rico’s adoption of its comprehensive timeshare law revision in 1995 as an example of how creative a tourist destination can be that really wants to encourage timeshare development.  In negotiating that new law with the Puerto Rican government on behalf of ARDA and Hyatt, we encountered some conflicts relating to Puerto Rico’s very strong public policies (and politics) underlying its long-established condominium, mortgage and notary laws.  The fact that Puerto Rico’s laws are based on Spanish Civil Law instead of English Common Law also presented us with some challenges.  Rather than undertaking the difficult (if not impossible) task of trying to amend all of those laws so that Hyatt and others could do business in Puerto Rico the way they were used to doing it on the mainland, we persuaded the government to create a whole new kind of real property interest for timeshare—a vacation ownership regime—that had its own rules and policies affecting those sensitive areas.  The legislation passed, and Hyatt proceeded with construction of its beautiful Hacienda del Mar resort.

In closing, Keith and I both stated that ARDA would be willing to work hard to assist the Jamaican government in finding solutions to any of their issues regarding timesharing so that Jamaica could join the international timeshare community soon, and in a big way.

Update on Two Timeshare Bankruptcies

Island One, Inc. to Emerge from Bankruptcy

The Chapter 11 Plan of Reorganization of long-time Baker Hostetler client Island One, Inc., and its affiliated companies was conditionally confirmed yesterday by the U.S. Bankruptcy Court (final confirmation is expected May 4th). Pursuant to the Plan, the equity ownership of Island One will be conveyed to Timeshare Acquisitions, LLC, an affiliate of New York investment fund Yucaipa, LLC.  The bankruptcy was extremely complex due to the multitude of resorts, financing facilities, lenders and law firms involved. To ultimately achieve a consensual Plan under those circumstances is a remarkable achievement. Kudos to my bankruptcy partners. After closing of the sale, reconstituted Island One will retain operation of its resorts in Orlando, its resort in Ormond Beach and its resort on South Beach. The indebtedness on those resorts will be amended and restructured. Various other assets, including its resort in St. Croix, land for future development and certain timeshare inventory at other resorts, will be conveyed to a trust for the benefit of one of its creditors, BB&T. Various members of Island One’s current executive management team are expected to remain with the reorganized company. Closing of the transaction is expected to occur in late May.

Tempus Resorts International, Ltd. Bankruptcy Plan Confirmed

The Chapter 11 Plan of Reorganization of long-time Baker client Tempus Resorts International, Ltd., and its affiliated companies was confirmed yesterday by the U.S. Bankruptcy Court. Pursuant to the Plan, the equity ownership of Tempus will be conveyed to a subsidiary of Diamond Resorts International, who will take over operations of Tempus’ primary asset, Mystic Dunes Resort and Golf Club. The Plan contemplates the reorganization of Tempus by a combination of cash payments and refinancing with its principal lender, Resort Finance America, LLC, refinancing or return of collateral to certain other secured creditors and cash payments to unsecured creditors. Certain of Tempus’ former executive management team are contemplated to be engaged by certain Diamond affiliates to perform services after closing. Closing of the transaction is expected to take place in late May or early June. 

Colorado Legislature Gets it Right, and Wrong, on Bills that Impact Hotels, Fractionals and Timeshares

As the 2011 Colorado legislative session progresses into its final stage, we wanted to update you on the status of the bills we previously identified as having a potential impact on hotels, fractionals, and timeshares.

Conflicts of Interest - HB 1124 (Awaiting Governor's Signature)

We flagged HB 1124 as originally introduced because, if read conservatively, it would have inadvertantly gutted CRS 38-33.3-310.5 by limiting the concept of a "conflict of interest" to situations in which a director or his/her family received a direct financial benefit.  At the same time, HB 1124 would have mandated the director's recusal with the result that the director could not vote irrespective of whether the material facts of the conflict were disclosed or the conflicting interest transaction was fair to the home owners association.  Finally, HB 1124 would have inadvertantly eliminated the necessary procedural guidance provided by the existing law's cross-reference to CRS 7-128-501In all, the bill as originally proposed was a trainwreck.      

Thankfully, the sponsor, when informed of these problems, significantly amended HB 1124 so that it simply provides basic guidelines as to what constitutes an adequate conflict of interest policy under CRS 38-33.3-209.5(1)(b)(II):

  • A means of determing when a conflict of interest exists.
  • A set of procedures to follow when a conflict of interest does exist, including triggers for both mandatory disclosure of a conflict and recusal from related decisions.
  • A requirement for periodic review of the HOA’s conflicts of interest policy.

That's the good news.  The bad news is that Colorado legislators continue to tinker with Colorado's Common Interest Ownership Act without understanding the consequences of their proposals, and continue to bulk up §209.5 with frivolous and practically unnecessary provisions.  After HB 1124 becomes law, don't be surprised when your HOA legal counsel offers to provide you, for a price, with a conflicts of interest policy that meets the new law's laughably generic requirements.      

Mandatory Foreclosure Bill - HB 1139 (Stalled in Committee)

We flagged HB 1139, which directs lenders to foreclose on the collateral for a loan before reaching other assets of a debtor, because it had the potential for putting an inadvertant chill on lending in Colorado.  Taking the conservative approach, the Colorado House of Representatives has not voted HB 1139 out of committee.  Weighing the bill's potential downside as hotel development begins its inevitable comeback against its very limited upside for those developers already struggling with personal guarantees, we think discretion may have been the best approach. 

Residential Nonprofit Corporations - HB 1110 (Signed by Governor)

The original HB 1110 simply confused us, as we had no idea of what may be encompassed in the term “Residential Nonprofit Corporations” (RNCs).  Fortunately, the sponsor amended HB 1110 to instruct us what RNCs aren't - and the exclusion provisions include HOAs (whether formed "before, on or after" the enactment of the Colorado Common Interest Ownership Act).  We are hopeful that this exclusion will be sufficient enough to protect Colorado HOAs from being harassed with this law.     

Stroman Realty and California Close to Settling Timeshare Resale Litigation

UPDATE:  The proposed settlement discussed in this post was approved by the presiding judge on April 8, 2011.

After 20 years, it appears as though the timeshare resale litigation between Stroman Realty and the California Department of Real Estate may finally conclude.  On April 4, the California Real Estate Commissioner asked the U.S. District Court for the Eastern District of California to approve a settlement agreement executed by the Commissioner and Wayne Stroman.  In one of our first posts at the Hospitality Lawg, we reported that the parties had formally agreed to mediate their dispute as to whether Stroman had to hold a real estate license to provide its timeshare resale services in California.  An abbreviated history of Stroman’s battles with California (as well as Florida, Arizona and Illinois) can be found in this Developments article from last November. 

The Proposed Settlement Terms

In addition to broad mutual releases, the parties agreed as follows:

  1. Stroman will pay California $100,000 in sixty monthly installments, without any interest accruing.
  2. Stroman will offer its brokerage and advertising services to California residents on a segregated basis.  With respect to brokerage, Stroman will “involve a an associated or cooperating licensed California real estate broker.”  With respect to advertising services, Stroman will disclose that the advertising fees are non-refundable.
  3. Stroman will use the form of advertising agreement attached to the settlement agreement.  Included just above the consumer’s signature line is a 7 line disclosure, with the third sentence stating as follows:

Owner(s) understand they have paid the above non-refundable fee to advertise the property by registering with the Resort Property Multi-Link System, RPMLS, Computer Matching System for advertising exposure on the Internet through various websites for up to three years

Who Won? 

While Stroman has to come out of pocket, the amount and terms of payment appear to be favorable.   More importantly, Stroman can provide timeshare advertising services without being licensed in California.  This second point is significant because Section 10131.2 of the California Business and Professions Code states that a person will be deemed to be engaged in brokerage activity if he/she accepts an advance fee to promote the sale of real property by advance fee listing, advertisement or other offering to sell or exchange property.

Why would California agree that Stroman does not have to be licensed even though it charges advance fees for advertising timeshare resales?  While this is nothing more than speculation, we believe it may have something to do with two California decisions testing the limits of the California Real Estate Broker Law:

  • ForSaleByOwner.com v. Zinnemann:  The federal court held that the California Real Estate Broker Law, as applied, constituted an “unconstitutional content and media-based regulation because: (a) the law exempted newspapers from licensure, even though they carried the same basic content as the website in question and charged fees in advance; and (b) the California regulators could not present any evidence that the newspaper exemption either served a compelling state interest or was narrowly drawn.  In so holding, the court stated:

Even if a distinction was warranted in 1959, when the statute was amended to include the newspaper exemption, that does not mean that the same rationale for exempting newspapers remains viable in 2004, given the vast advances in technology that have occurred in the meantime.      

  • Anderson v. Dept. of Real Estate (93 Cal.App.3d 696):  The court held the regulation of “advance fee rental agents” to be unconstitutional “in light of First Amendment protection of commercial speech.”  The court was persuaded that the law was overly broad because, in part, the “statutory purpose of fiduciary accountability” was “not germane to those who did no more than publish, promote and sell lists of available rental units.”  

Fractionals & PRCs - Reflections on the Glory Days

At the Ragatz Fractional Conference earlier in March, I moderated a panel called “What is Needed to Stimulate a Return to the Glory Days (or Close To)?” The panel’s premise was that the “glory days” of the fractional segment of the shared ownership industry was the period from 2006 through mid-2008, and the panelists were asked to speculate whether and how that segment could return to its best times.

The panelists – including Gregg Anderson of The Registry Collection; Carl Berry from Star Resorts; Mark Harmon of Auberge Resorts; and Howard Nusbaum, CEO of the American Resort Development Association (ARDA) – had several excellent insights on the challenges facing the fractional industry. Interestingly, there was not unanimity on whether those “glory days” were actually good times at all.  The panelist pointed out that much of the overall U.S. real estate boom that ebbed and ultimately collapsed during that period was fed by rampant speculation and mortgage fraud, and given that a significant number of the fractional interest purchases during that time were made by so-called destination clubs, which were unregistered high-end timeshare plans that in turn sold memberships and (in many cases) ended up in bankruptcy.

There was a great deal of panel discussion about the fundamental value proposition presented by the fractional product, which we posited could be trifurcated into three aspects: (i) real estate value, (ii) service value, and (iii) use value:

  • Real estate value is commonly viewed as the comparison of the price of fractional real estate to that of whole ownership in the same leisure market. Given that most leisure real estate values are severely depressed, and that they will be for the foreseeable future, our conclusion was that fractional regimes may be employed in certain circumstances to help sell leisure real estate at its pre-crash value, but certainly not at 2x or 2.5x multiples as was the case in the “glory days.” 
  • Service value is the perceived value of the ancillary services provided by a fractional product in the context of its price; in today’s market, this aspect of value is increasingly important to the successful fractional sale since the real estate value proposition is largely lacking. 
  • Use value—or the convenience and lifestyle enjoyment value of the product to the purchaser—is actualized by the creation and management of a use plan that provides the purchaser with flexible, year-round access to fractional accommodations while also monetizing unused time for the benefit of all fractional owners.

Everyone on the panel agreed that the fractional industry offers a lifestyle product primarily focused on service and convenience. But not everyone agreed that fractional products should or must be real-estate-based. Although fractional products have traditionally been deeded, some observers believe that the current decrease in importance of real estate value as a purchase driver may provide an opportunity for the employment of alternate structures for fractional products such as associations, trusts or clubs. However, most panelists believe that tax, regulatory and financing issues continue to dictate a real-estate-based fractional product structure, and that fractional interests should really be real-estate-based anyway in order to help differentiate them from points-focused timeshare products.

Notwithstanding the beginnings of a national movement towards some level of de-regulation of real estate offers in general (largely because of state government revenue deficits), the panel evidenced no real appetite for de-regulation of any kind of shared ownership, even by setting a regulatory exemption for high-end fractions based on product price or purchaser net worth. The panel did feel strongly that there is a great need for increased transparency in fractional product offerings: we should tell the customer the truth about what it will really cost to maintain and refurbish the product and to continue to provide the promised services at the expected quality level over the long haul. Howard Nusbaum also noted that many “fractional” offerings are decreasing the size of the fraction to respond to the marketplace and becoming much closer to high-end, multi-week timeshare products. He believes that this is a good thing, and he committed ARDA, the national shared ownership association, to continue to work with fractional developers to make the application of state timeshare laws to fractional products more palatable.

Ultimately, the panel looked into its collective crystal ball and predicted that the fractional industry is going to have to step up its game and emphasize the service, convenience and use value propositions associated with fractional products in order to weather the storm of decreased real estate values and return to its glory days.

Social Media - Managing the Risk that Comes with Opportunity

One of the more interesting panels at last week’s Ragatz Fractional Interest Conference was titled “Creating a Social Media Strategy.” Steve Tassler of Aerios Direct, Steve Mann from Able Brains and Timbers, and Paul Mattimoe of Perspective International each provided intelligent commentary about how social media can be used to leverage marketing dollars, and when those marketing dollars might be better spent on more traditional media.

I also addressed social media in my comments on legal structuring.  My concern was that, when adopting a social media strategy, developers need to move past the assumption that this marketing channel is cheap and easy to exploit.  The success of Facebook and Twitter notwithstanding, social media is still in its infancy.  Capturing the full potential (and the promised cost savings) will require investment in both new technology and technological expertise.  At the same time, developers need to allocate funds and manpower to a robust compliance strategy as the “law of social media” is rapidly developing.  It is no exaggeration to say there is a significant legal development in this space each week. 

As to this second point, consider these two recent events:

FTC Fines Online Seller for Affiliates’ Misleading Product Reviews

Earlier this month, Legacy Learning Systems agreed to pay a fine of $250,000 because its marketing affiliates disseminated endorsements of Legacy’s instructional DVDs on blogs and other websites under the guise of being “independent reviews reflecting the opinions of ordinary consumers.” In paying the fine, Legacy acknowledged that it had violated Federal Trade Commission guidelines prohibiting companies from using misleading advertising practices online.  According to the press release accompanying the guidelines,  “a positive review by a person connected to the seller – or someone who receives cash or in-kind payment to review a product or service – should disclose the material connection between the reviewer and the seller of the product or service.”   Some of Legacy’s marketing affiliates used only purposefully inconspicuous disclosures, while others made no disclosure at all.

This isn’t the first time the FTC has levied a fine for misleading online product endorsements.  However, this is the first instance in which a company has been held liable for the misleading statements of its marketing partners.  In short, the FTC punished Legacy not for what it did, but for what it failed to do – “implement a reasonable monitoring program to ensure that affiliates clearly and prominently disclose their relationship to Legacy.” 

The Emergence of the Copyright Troll    

Around December, I started noticing that a company called Righthaven was filing several lawsuits a week in the Denver area state courts against blogs and websites.  Most alleged copyright infringement regarding a Denver Post photo depicting an “enhanced TSA pat-down.”

Curious, I asked around and discovered that Righthaven was actually in the business of filing copyright infringement lawsuits.  The process works as follows:  (1) identify popular articles and photos; (2) purchase the copyright ownership rights; (3) register the materials with the U.S. Copyright Office; and (4) file suit against alleged infringers for up to $150,000 without bothering with the formality of cease and desist letters.   

The strategy appears premised on the practical reality that a legal defense may cost the infringing company more than Righthaven may be willing to accept in settlement.  The most vulnerable companies – and thus the most likely to be targeted – are those with websites that allow users to post content, but nonetheless have failed to implement procedures that would allow them to seek protection under the Digital Millennium Copyright Act safe harbors for infringing user-posted content.

Turks & Caicos Moves Toward Adoption of Fractional Law

The Hospitality Lawg would like to thank Emma Riach for submitting this post.  Baker Hostetler has had the pleasure of advising Emma and her team as they work to implement this new law.  Emma is based in the Turks & Caicos and can be reached at emmariach@karammissick.com.

The Turks and Caicos Advisory Council recently approved the introduction of Fractional legislation in the Turks & Caicos Islands and it is expected that the draft Ordinance will be enacted in the coming months.

The Turks and Caicos Islands are a high-end tourist destination and a British Overseas Territory located at the bottom of the Bahamian chain.  Its world famous Grace Bay is home to a number of condominium resort developments, marketed primarily to investors from North America.  Nearly all these properties have sold through whole ownership as access to deeded shared ownership has been limited in the islands.  This is largely due to the complicated approval process under the 30-year old Time Sharing Ordinance.  To date, only one development has successfully navigated the approval process, leaving others to instead offer a percentage of shares in a company owning the underlying real estate.

The new draft legislation should radically change the way that investors can purchase real estate in the Turks and Caicos Islands.  The proposed draft legislation is simple and will allow owners or developers of condos or villas to divide their properties into increments of up to a minimum of 1/12th interests.  Such interests will be separate registered proprietary rights, with an individual register created for each proprietary interest at the Land Registry; and the name of the owner will be registered on each individual Register for the designated fraction (and hence akin to what North Americans refer to as deeded interests).  The Turks and Caicos Land Register is certified by the Crown and hence gives secure protection to investors.

The application to create fractional interests in the property will require, by the anticipated statute, the lodging of fractional By Laws that will inscribe the usage rights, cost sharing rules and rights to attend and vote at condominium or homeowners’ association meetings.  The attorneys who prepared the draft Fractional Ordinance recommended the registration of such By Laws at the Land Registry in the same manner that Condominium Strata By Laws must be registered at the Registry, in order to mandate a public record of such rules and to ensure that all subsequent owners are fully bound by the By Laws.

In contrast to the Time Sharing Ordinance, the proposed system under the draft Ordinance is intended both to facilitate the registration of new fractional properties and to provide an efficient means of administration thereafter.  It is hoped, by the attorneys involved in the initiative and by the Turks and Caicos Government, that such a system will be considered by investors and lenders as a highly secure and simple means of obtaining registered rights in Turks and Caicos that reflect the time and monetary investment that owners would like to make in our islands.  The proposed legislation should, for the first time, allow luxury Grace Bay condos to be available to persons wishing to invest $500,000 or less in our real estate market.  The timing of the new laws is much welcomed as we see new airlines such as JetBlue and Continental flying into Providenciales and the airport extension, which is hoped to increase the transatlantic flight options.

Ragatz Issues Preliminary Report on 2010 Fractional and PRC Sales

The 11th annual Ragatz Fractional Interest Conference concluded less than a week ago.  As always, the conference opened with Dick presenting his preliminary findings from his state-of-the-industry survey.  Not unexpectedly, the data indicates that sales volumes declined further from the 2007 peak of $2.3B.  The complete report will be available in the coming weeks and can be purchased from the Ragatz Associates website.  An abbreviated mid-year report is also available for free.    

Fractionals  

The survey tracked the 2010 results at 66 Fractional Interest projects.  Aggregated sales volumes exceeded $100M, but are projected to be down almost 30% from 2009.  The average per week sales price will likely come in between $17,000 and $18,000, and average per week maintenance fees are expected to have increased somewhere in the 15%-20% range.  

Private Residence Clubs 

The 38 PRCs in active sales are expected to have generated aggregated sales in the $225M-$250M range, a decrease from 2009 that could exceed 50%.  The average per week sales price for 2010 is projected to be between $55k and $60k, while average per week maintenance fees will likely show a slight decrease.

Putting The Numbers In Perspective    

It is difficult to reach definitive conclusions about the Fractional/PRC market by simply looking at year-over-year sales figures.  Results can vary significantly depending upon the number and quality of projects being introduced into the market in any given period. It also goes without saying that the availability of financing has an outsize impact on sales.  Here are just some of the trends/variables the Hospitality Lawg will be tracking as it tries to get a better handle on the health of the market:    

  1. Fractional Interest and PRC projects are generally marketed as an alternative to vacation home whole ownership.  To determine the relative health of the Fractional/PRC market, it is necessary to look at vacation home sales figures from the same period.  As such, we will be anxious to see the results from the National Association of Realtors Investment and Vacation Home Buyers Survey for 2010.
  2. Foreclosure rates in vacation-destination states remain high.  As a consequence, consumers searching out whole ownership "deals" may be less attuned to the Fractional/PRC value proposition. We will be looking for signs that developer marketing strategies can gain a foothold and prove to be effective in this environment. 
  3. The number of PRC projects in sales is down significantly from 2007.  Further, Ragatz reported that only 9 new Fractional/PRC projects started sales in 2010.  A thoughtful look at the size and age of the PRC projects included in the Ragatz survey will be important when judging 2010 sales.
  4. Projects introduced into the market in 2004 or earlier are likely exposed to downward pricing pressure as original owners look to sell into the resale market.  While this should be an expected life-cycle dynamic with deeded real estate, we will be closely scrutinizing the Ragatz data for information indicating that this pressure is being mitigated.            

Proposed Florida Legislation Would Decimate Existing Vacation Product Regulation

Newly introduced legislation in the Florida House of Representatives, currently known as “HB 5005,” proposes to significantly deregulate various industries, professions and occupations.  The 281-page cost-cutting effort would, among other things, eliminate nearly all of the Florida licensing and registration requirements relating to the sale of timeshare and fractional interests. 

Sweeping Regulatory Change

Under HB 5005, existing condominium, cooperative and timeshare filing requirements (including component site and multisite timeshare plans), exchange company offerings, reservation programs, incidental benefit filings, and gift and promotional offerings are eliminated.   The bill also proposes to eliminate the requirement for the managing entity of a condominium or timeshare association be a licensed Community Association Manager under Chapter 468, Florida StatutesPerhaps most dramatic, the bill would eliminate the Division of Florida Condominiums, Timeshares, and Mobile Homes, the arm of the Florida Department of Business and Professional Regulation responsible for reviewing registrations and enforcing of Florida’s condominium and timeshare laws.

It appears that HB 5005 haphazardly slashes provisions of Florida law in an effort to reduce costs and to effectuate sweeping deregulation.  A close reading of the bill leads the reader to the conclusion that the drafting is not precise and that mistakes, omissions and the failure to understand the nuances of the affected laws would create uncertainty and difficulty for those seeking to comply.  For example, the complete deletion of §721.07, Florida Statutes, not only removes the requirement to file public offering statements with the Division, but also removes the detailed list of items that are required to be included in the public offering statement that developers are still required to provide to all prospective purchasers of timeshare and fractional interests.  Confusingly, the companion provisions for multisite public offering statements continue to include an itemization of the specific disclosures and content required to be included in a multisite public offering statement.

In addition to the significant revisions to Florida’s condominium, cooperative and timeshare acts, HB 5005 also repeals Florida’s Seller of Travel Act.  Under the existing Seller of Travel Act, sellers of travel (such as vacation certificates and travel services) are required to provide for a cancellation period and disclosures, as well as post a surety bond of up to $50,000.  If HB 5005 were to be adopted, consumers of short-term vacation products would lose these specific protections and the number of incidents of fraud and complaints would potentially expand significantly.  According to Jason Garcia at the Orlando Sentinel, Florida has received more than 13,000 complaints about sellers of travel during the past five years. To the extent Florida does repeal its Seller of Travel Act, it would be following in the footsteps of Nevada, which on July 1, 2009, disbanded the Consumer Affairs Division of the Nevada Department of Business and Industry. 

Help or Harm?   

No one with development experience in Florida would argue that the existing timeshare/fractional regulatory regime couldn’t be amended to improve oversight and eliminate cost inefficiencies. However, does a sledge-hammer approach actually improve the situation for developers? Should HB 5005 become law, there is serious concern that it would lead to confusion and uncertainty among developers of condominium, cooperative and timeshare products, management companies and those selling legitimate travel products. Publicly-traded development companies would be particularly affected since they would no longer be able to rely on Division approval letters to show compliance with the applicable laws.      

In addition, the removal of regulation and an agency with specifically designated enforcement powers will potentially provide unscrupulous groups with a greater ability to evade compliance, leaving consumers to struggle for redress through uneven enforcement, presumably available by private rights of action or by an already overwhelmed attorneys general office. The resulting damage to the reputation of the  vacation ownership  and travel industries could set those industries back to the position that they were in during the 1970’s and early 1980’s, before newly-adopted regulation provided a healthy environment for growth and respectability.  One developer representative was quoted in the Orlando Sentinel as saying: 

Florida has what some people would call a colorful history of land fraud that goes back 100 years. Others would call it a lurid history of land fraud.  The division [of condominiums, time shares and mobile homes] was put together to force the bad actors out of these areas of activity. We think it'd be a terrible mistake for you all to deregulate those areas of the division. We strongly oppose it.

Florida Reaffirms Broad Duration Exemption to Timeshare/Fractional Registration

With the Ragatz Fractional Interest Conference beginning in just a few days, we thought it worthwhile to republish this post from January.  It addresses structuring issues, a topic Dave Waller will be speaking on at the conference.

In 2007, the Division of Florida Condominiums, Timeshares and Mobile Homes issued a ruling to the Lifestyle Development Company stating that the timeshare/fractional registration requirements under Fla. Stat. §721 did not apply to a vacation club that allowed members to terminate their memberships within 3 years, so long as the members were given advance notice of their rights to execute the termination option.  Generally, the ruling was not surprising as it followed the explicit statutory exemption to timeshare/fractional registration provided at Fla. Stat. §721.52(4).  Lifestyle likely sought the ruling as it had made an ill-advised 2006 application for registration exemption based solely upon its expectation that its members would be "sophisticated, wealthy people who do not need regulatory protection."  (Tell that to Mr. Madoff's investors).  

Recently, staySKY Vacation Membership Club Development, LLC, also sought to avoid timeshare/fractional registration under the "less than 3 years" exemption.  In its request, staySKY described its vacation club memberships as having a 35-month initial term, with members having the right to renew their memberships for an additional 35-month term in exchange for a $100 fee.  Some memberships could be renewed up to 15 times, meaning that the potential total membership duration would be close to 44 years.  The exemption request also detailed how traditional consumer protections would be observed. 

In approving starSKY's exemption request, the Florida regulator stated: "[w]hile staySKY does incorporate much of the Timeshare Act in its policies and provisions, compliance with the Act is not mandatory on staySKY." More importantly, the regulator stated:

Considering that the legislature has carved out exemptions for vacation plans with a period of less than three years, it is axiomatic that a thirty-five month plan fits into this statutory exemption.

In granting staySKY the exemption, the Florida regulator reaffirmed its reading of the "less than 3 years" exemption in Lifestyle.  So long as a developer demonstrates an intent to comply with the requirements of §721.52(4), the regulator will not be concerned with the consumer protections made part of the vacation plan.  Moreover, the regulator will not subject the vacation plan to any sort of economic substance test. 

Consumer Financial Protection Bureau Update

Why does the Consumer Financial Protection Bureau Matter?

The Dodd-Frank Wall Street Reform and Consumer Protection Act created the Consumer Financial Protection Bureau, a new and powerful federal bureaucracy with a mandate to enhance consumer financial protection under a host of new and existing consumer protection laws.  According to the current schedule, the CFPB will absorb a significant portion the consumer protection functions (research, rulemaking, guidance, supervision, examination and enforcement) of the Federal Reserve, the FDIC, the FTC, the NCUA, the OCC, the OTS and HUD as of July 21, 2011.   

Depending on how the mandate is implemented, it could result in a shift from a disclosure regime towards a rules-based regime - a change that would invite both federal and state regulators to take a fresh look at some long-standing interpretations of separate but related consumer protection laws.  As such, the methods by which fractionals, timeshares and travel club memberships are sold and financed are potentially subject to some significant changes.   

Hospitality Lawg Updates

Given this potential, the Hospitality Lawg will be tracking CFPB developments and report on them as appropriate.  In early January, we reported on some initial organization and staffing developments at the CFPB.  This post focuses on developments from February.

  • Big Bureau, But Leader Still Undetermined

President Obama's budget contemplates over 1200 hires at the CFPB.  But with only a little more than 5 months before the July 21 launch date, President Obama has not nominated a director for the CFPB.  Without a director, Sheryl Harris at the Plain Dealer reports that the authority of the CFPB may be significantly limited.  And Brady Denis at the Washington Post reports that the US Chamber of Commerce is taking steps to confirm that limit on the CFPB’s authority.

  • Consumer Outreach 

The CFPB launched its website in early February.  The site's focus on social media backs up Elizabeth Warren's stated goal of hearing from consumers as the agency is under development.   On the not-so-welcoming side, the site features a very large badge and the phrase "Welcome to the Bureau."   The site states that:

The central mission of the Consumer Financial Protection Bureau (CFPB) is to make markets for consumer financial products and services work for Americans—whether they are applying for a mortgage, choosing among credit cards, or using any number of other consumer financial products.

  • Warning Shots

The site also refers to the CFPB as a "neighborhood cop on a beat."  Peggy Twohig, the "Non-Bank Supervision Team Lead," described her unit's focus as follows:

Many companies other than banks provide consumer financial products and services. These nonbank companies include mortgage lenders, mortgage servicers, student lenders, payday lenders, credit bureaus, and debt collectors. Nonbank financial companies can have a huge impact on consumers, but, unlike banks, they have not been subject to regular Federal reviews to make sure they play by the rules. My team is planning a new Federal supervision program to oversee these companies. When banks and nonbank companies are subject to similar Federal oversight, consumers across the entire marketplace will be better protected

In Richard Cordray's first interview since arriving to set up the CFPB's enforcement operations, Jean Eaglesham of the Wall Street Journal reports that Cordray suggested he will use the same aggressive approach that he was known for in his previous job as Ohio's attorney general. Last year, the 51-year-old Mr. Cordray described the foreclosure practices used by companies now under a nationwide investigation as "a business model built on fraud."

New UK Timeshare Regulations Take Effect

As discussed in a prior post, the UK's new Timeshare, Holiday Products, Resale and Exchange Contracts Regulations 2010 (the “Regulations”) will come into effect on February 23, 2011. The Regulations will implement the EU Timeshare Directive into UK law, replace entirely the current regime in the UK by repealing the Timeshare Act 1992 and revoking the Timeshare Regulations 1997, and add certain additional consumer protections.

For those involved in fractional and timeshare developments subject to UK law, some key elements of the Regulations include:

• requiring important key information (i.e. an Information Statement), in a standardized form, to be provided in advance of a contract being agreed

• setting forth provisions for regulation of the form and content of the purchase contract (including no deposits, standard cancellation language and “no investment intent” language)

• mandating the use of an Information Statement related to exchange and resale transactions

• providing consumers with a right to withdraw from a regulated contract within a standard 14 day cancellation period, and the additional right to withdraw from a long-term holiday product contract when payment of the second and subsequent installments become due

• banning any payment in advance of the completion of the withdrawal period of the regulated contract

• setting out provisions for payment for a long-term holiday product contract by way of yearly installments

• providing for the automatic cancellation of a related credit agreement and other ancillary contracts when the regulated purchase contract is cancelled

• including sanctions and, where appropriate, criminal offences for non-compliance with the Regulations (notwithstanding that the Regulations also provide for contractual remedies for consumers)

The foregoing is just a brief introduction to the new UK Regulations that we wanted to bring to your attention.  More information on the Regulations can be found by reviewing the summary published by the UK Department for Business Innovation & Skills.

Ragatz Fractional Interest Conference: Improved & Coming Soon

If you haven't booked your reservation already, there is still time.  The 11th Annual Ragatz Associates Fractional Interest Conference will take place on March 14, 15 and 16 in San Francisco at the landmark Fairmont Hotel

For those unfamiliar with the Ragatz Conference, we think it has been the best place to gain an understanding of what's going on with private residence club (PRC) and fractional products from any perspective, whether development, marketing or operations.  And while the prior 10 conferences have been great, version 11 promises to be the best yet.  Dick will still be presenting the results of his annual state-of-the-industry survey, but a look at the schedule indicates that Ragatz Associates has tweaked its formula with:

  • Over 30 new speakers
  • A redesigned "Fractionals 101" - Michael Burns of Private Residence Resorts will lead a six-hour workshop (with Q&A) for those looking to become familiar with the PRC and Fractional Ownership industry
  • Special sessions on social media marketing, supply and demand trends and the future of the shared ownership marketplace
  • Enhanced interactive sessions and opportunities

 As an extra bonus, there will be two speakers from the Hospitality Lawg:

  • Rob Webb will moderate a Q&A session titled "What is Needed to Stimulate a Return to the Glory Days"
  • Dave Waller will be part of the Fractionals 101 team.

EU Timeshare Directive Implementation Deadline Approaches

After two years, the February 23 deadline for EU Member States to adopt the new EU Timeshare Directive is just a week away.  Special thanks goes out to Stephany Madsen at ARDA who helped us confirm some details regarding implementation schedules.     

Hit and Miss Deadline Compliance

The significant consumer states, Germany, France and the UK, have already adopted versions of the Timeshare Directive as part of their national law.  Finland, Slovakia and Sweden are also expected to meet the implementation deadline.  Not surprisingly, EU Members States Greece, Hungary, Ireland, Portugal and Spain are not expected to implement the Timeshare Directive by the deadline as their governments have been preoccupied with other more pressing concerns.  This variance in compliance is not unusual as previous directives have been passed into national law with some delay. 

Purpose of the EU Timeshare Directive

The first EU Timeshare Directive, adopted in 1994, offered consumers basic rights to clear information, a 10-day “cooling off” period during which the buyer may cancel the contract without penalty, and a ban on deposits during the “cooling off” period.  The new Timeshare Directive aims to strengthen these protections and to tackle perceived loopholes in the current legislative framework.  Perhaps most importantly, the new Timeshare Directive extends the scope of the current rules to cover new products which have emerged in the marketplace like discount holiday clubs (i.e., travel clubs) and non-real estate based products (e.g., timeshare-like holidays on cruise boats, canal boats and caravans).  The new Timeshare Directive also covers timeshare resales and exchange providers, requiring these companies to provide comprehensive information about their product offerings and limiting advance payments. 

Harmonization of Essentials

It is important to note that although the Timeshare Directive has been adopted by the European Union, each Member State must implement the Timeshare Direct objectives within the framework of their respective national laws.  That stated, unlike the 1994 Timeshare Directive, the new Timeshare Directive is a maximum harmonization Directive, meaning that EU Member States are obligated to implement it in national law in a way that does not exceed or fall below the Directive’s requirements.  In other words, EU Member States are not permitted to create national legislation diverging from the requirements of the 2008 Timeshare Directive.  These requirements include:

  • A 14-day “cooling off” period during which the buyer can cancel the contract without penalty.  Note that, with respect to long-term holiday products, there is an additional 14-day right to withdraw after each installment payment becomes due.
  • An absolute  ban on the seller taking deposits during the “cooling off” period.
  • Mandatory use of a standardized form of both pre-contractual information and timeshare contracts setting out basic information about the timeshare property in the buyer’s chosen language.

Marriott Timeshare Spinoff

The Spinoff

Under a plan announced Monday, Marriott International will spin off its timeshare business to its existing shareholders.  The deal, which is expected to happen by the end of the year, has the potential to create one of the world's largest standalone timeshare businesses, with around 71 properties, 33,000 rooms, 400,000 owners and $1.5 billion in unsold assets.  On Monday, Marriott reported that its timeshare business had $1.2 billion in revenue in 2010, roughly 10 percent of the company's total revenue.

In a YouTube post, Bill Marriott called the deal a "win-win" that would:

  • allow faster growth in the timeshare operations under both the Marriott and Ritz-Carlton names;
  • result in no changes in the branding or quality of the properties, services, usage options, use of Marriott Rewards points, or access to Marriott International’s hotels;
  • be led by Stephen Weisz and William Shaw as CEO and Chairman, respectively.  Weisz has been president of Marriott’s timeshare business since 1997 and is a 39-year Marriott veteran.  Shaw had been vice chairman of the company.   

The Marriott family will maintain a 21 percent ownership in both companies.  The deal will reportedly not require shareholder approval, but is subject to some basic conditions, including the receipt of normal and customary regulatory approvals, the execution of inter-company agreements, receipt of a favorable ruling from the Internal Revenue Service, arrangement of adequate financing facilities, and final approval by Marriott International’s board of directors.

The Consequences

Analysts are already considering how Marriott's action will play out.  Wall Street Journal reporters Alexander Berzon and Kris Hudson quoted Robert LaFleur of Hudson Securities as saying:

Once you have this [spinoff] on a standalone basis, the world will tell us what a timeshare company is worth.  We don't have a pure timeshare company of this scale.

Rob Webb of Baker Hostetler had this to say:

This is a shrewd move by Marriott to jump-start the recovery of a major business unit that is temporarily diminished.  I have no doubt that it will succeed and that [Marriott's timeshare division] will hold its leadership role in the greater hospitality industry.    

In general, the shared ownership industry has been in transition as a result of the current economic climate.  The transition includes the high profile acquisition of ILX Resorts to be combined with Diamond Resorts International and the acqusition of Silverleaf Resorts by Cerberus Capital Management.   

EB-5: A Development Funding Alternative?

While the hospitality industry seems to be rebounding, financing for new hotel and shared ownership projects is still not easy to come by.  That’s why Eliot Brown’s recent article in the Wall Street Journal caught my eye. 

The EB-5 Program (a/k/a “The Million Dollar Green Card”)

WSJ reporters Brown and Lynnette Khalfani-Cox aren’t the only ones who have been writing about the EB-5 Program.  Some web sleuthing indicates that some other prominent news outlets have been reporting on the “Million Dollar Green Card” fairly regularly since the beginning of the Great Recession.

Update:  Robert Frank at the Wealth Report also recently wrote about this program 

In a nutshell, the EB-5 Program allows citizens of foreign countries to obtain a 2-year conditional US immigrant visa based on an investment made in the United States.  In order to qualify, the investment must create 10 new full-time jobs in the United States.  Generally, the investment must be in the amount of $1 million, but this amount may be decreased to as little as $500,000 depending on the economic conditions of the area in which the business would operate.  Passive investment (i.e., ownership of real estate) would not qualify even if the job creation criteria was somehow satisfied.  After two years, the conditions on the visa can be lifted and the foreign citizen and his/her family would then become lawful permanent residents of the United States.

Of course, the EB-5 Program rules are much more complicated than summarized above, and the number of visas granted are limited to 10,000 annually.  In addition, the EB-5 Program expires in 2012 unless reauthorized.  Given some reported abuses in the program, reauthorization may be predicated on some significant changes.    

Application to the Hospitality Industry

A look at the projects sponsored by EB-5 Regional Centers indicates that several, if not most, are looking to attract EB-5 funds for hotel and resort development.  There is even something called the EB-5 Vacation Club.

I have worked with similar programs in the Caribbean, and its striking how they can alter the structure and marketing of a development project.  At a very basic level, it’s obvious that “passport” investors are making investment decisions on criteria other than the core business plan.  As we advised in a previous post, these are the type of investors a business (and its primary investors) may not appreciate down the road, especially if things don’t go as well as planned.  Investment documentation must specifically plan for and protect against this inherent risk.

Developers also need to consider the passport investor’s timeline.  While the business may need at least 3, 4 or 5 years to reach stabilization and profitability, the passport investor may only want to hold his/her investment for the minimum period required by the applicable program.  After that, it’s time to cash out.  Funding such requests could prove debilitating.       

In the shared ownership context, developers need to consider at least two other issues if marketing through “passport” programs: 

  • Passport investors will typically look to cap any additional financial outlays after the initial investment.  Thus, these investors may look for predictability (read: guarantees) with respect to ongoing assessment obligations.
  • If passport/residency rights are the primary purchase driver, a passport investor may be more motivated to resell his/her ownership interest immediately after fulfilling the program’s investment holding period.  Presumably, resale pricing may reflect a discount equal to the perceived value of the passport/residency rights received.  This scenario could present unwanted competition for the developer’s sales program, especially in larger developments where sell-out may take a number of years. 

Too Many Timeshare Interests?

Do timeshare developers have too much inventory to sell?

It probably goes without saying (so I will) that one of the consequences of the “Great Recession” will be a shift in the way the vacation ownership industry does business going forward.  The days of unbridled spending on any marketing channel no matter how half-brained is long gone.  Selling to consumers who can demonstrate the ability to purchase the product by simply fogging a mirror is at an end.  As a consequence of reduced marketing efforts, increased qualification standards, and limitations of available end loan financing, timeshare developers have greatly reduced their marketing efforts and cut their sales line.  When added to projects where the timeshare developer built far in advance of sales, the result is that timeshare developers are sitting on a lot of unsold inventory.

So what if timeshare developers have a glut of timeshare weeks to sell?

The problem is that with developers struggling to move their own inventory, they have limited resources to take on and move other inventory, such as reclaimed owner interests.  That is, a breakdown in the normal channel that recycles inventory couldn’t come at a worst time given the other fall-out of the recession – the spike in mortgage loan defaults and unpaid assessments by consumers struggling to make ends meet.  The timeshare interests given up by owners walking away from the obligation to make payments on their loans or pay their maintenance fees has added to the ever expanding pool of developer unsold inventory.

Is the vacation ownership industry experiencing an unsold timeshare interest "perfect storm?"

The other element compounding the problem and potentially creating a timeshare inventory "perfect storm" may be aging owner base of timeshare interests at many vacation ownership resorts.  Long time owners who enjoyed the product for many years and would otherwise continue to pay their maintenance fees, are no longer able to travel and can’t convince their children to use their timeshare interests.  The result?  An even larger amount of timeshare interests in the marketplace.

Is there a solution?

It will be an interesting ride to say the least.  What we do know is that the vacation ownership industry is resilient, and that excess timeshare interests in the marketplace means opportunity.  My prediction is that the industry will thrive because of new and unexpected entrants into the business, because of the growth of a viable and trustworthy resale market, because of the slow but steady return of available credit, and because of the development of new products, including new types of timeshare products.  There may not be a tremendous amount of brand new timeshare projects to come online in the next year or so, but there won't a shortage of ways to use and re-use existing timeshare interests.

Timeshare Resales: Should ARDA Have Adopted a Model Resale Act?

After much effort and debate, the Board of Directors of the American Resort Development Association adopted the ARDA Model Timeshare Resale Act at the ARDA Fall Conference in D.C.  ARDA’s underlying reasons for adopting a model act addressing regulation of the resale of timeshare interests by non-developer owners include:

  • Encouraging a safe, transparent secondary market for owners of vacation ownership interests and for legitimate resellers
  • Discouraging and penalizing fraudulent resellers
  • Supporting the value of the timeshare product
  • Educating regulators and legislators on the problems and encouraging appropriate enforcement action
  • Providing a clear statement of ARDA’s views on the need for consumer protection in the resale marketplace

The version of the Model Timeshare Resale Act that was adopted took close to eighteen months to come to fruition and involved intensive debate among developers, resale companies, management companies and other interested parties about one of the hottest and controversial topics facing the shared ownership industry.  As a participant in the process, I noted that challenges to the effort included the argument that ARDA didn’t need to adopt a model act since the resale of timeshare interests is already regulated under many other laws.  For example, in Florida, Section 721.065, Florida Statutes, sets forth specific requirements for resale purchase agreements.  Additionally, the real estate licensure laws of many states require any person offering to provide resale services to hold a real estate license and, consequently, have their activity governed by such laws.  Also, deceptive trade practice laws of many states apply to the fraudulent activities conducted by disreputable resellers.

So, should ARDA have stepped into the fray with the adoption of a model act that governs activity that is already regulated by other laws?  Yes – for at least four reasons:

  1. ARDA needed to have a free and open debate about the controversial issue and develop a final product that identified what type of activity should be permitted and how it should be regulated.
  2. While many of the resale activities might be actionable under different laws, it is in the industry's best interest to have the matters unique to timeshare resale clearly stated and addressed under one law so that it is consistently regulated and more easily enforced.
  3. Relying on unrelated and disparate laws means uncertain and uneven enforcement since often no one state agency will take on the cost and effort to prosecute bad activity.  A specific law that empowers or requires a specific agency to take specific enforcement action will more likely result in such enforcement action occurring.
  4. ARDA needed to be able to show state regulators and attorneys general as well as timeshare owners that it is serious both about supporting and fostering a viable resale market and about weeding out the bad actors.

Will the ARDA Model Timeshare Resale Act be adopted by any state?  Will an adopted resale act look anything like the model act?  Those questions and many more have yet to be answered, but ARDA took the right first step by adopting the model resale act.

Colorado Legislature: Bills Have Potential Impact on Hotels, Fractionals and Timeshares

The initial rush of bill filings is over at the Colorado Legislature, with three in particular having the potential for negatively impacting future development of hotel, fractional and timeshare projects in Colorado:

HB 1139 - Foreclosure

This bill directs lenders to foreclose on the collateral for a loan before reaching other assets of a debtor.  While this has immediate appeal for those developers now trying to negotiate their way out of personal guarantees, it ultimately could be a detriment for future development, especially during lean times when financing for complicated hotel and/or shared ownership development may be scarce.     

HB 1110 - Residential Nonprofit Corporations

This bill creates meeting and refund requirements for "Residential Nonprofit Corporations."  Given that we have never heard this term before, we contacted the bill's sponsor to find out what she was trying to accomplish.  We were told that the term "residential nonprofit corporation" was intended to include only a retirement community structured to avoid providing residents with participation rights.  This limited purpose became more evident after an amendment tacked on by the House Economic and Business Development Committee created some exceptions, including one applicable to Colorado fractional and timeshare owner associations.  Nonetheless, because the potential scope of HB 1110 could be very broad, its worth keeping an eye on.   

HB 1124 - Conflicts of Interest

This bill would change the conflict of interest rules for homeowners' associations to include a broad mandatory recusal requirements.  While the bill's summary states that this is a return to the statutory language as it existed prior to 2006, the drafters eliminated the fractional/timeshare carveout in the pre-2006 statute.  Although not included in the bill, this carveout is important given the developer's (and management company's) continuing interest in the management of the shared ownership property.  While you may want to track this bill, it probably isn't going to go anywhere until it attracts a Senate sponsor.   

At the moment, each of these bills face a long road before becoming law.  While the rationale for each bill may be commendable, they could, if passed, be characterized as blunt instruments with several unintedned consequences.  As always, we encourage you to reach out to your representative and senator and let them know that they may be missing the mark. 

Mexico's Rules Regarding Shared Ownership Sales Go Final

As discussed previously, the sale of non-deeded frcationals and timeshares in Mexico (or “servicio de tiempo compartido”) are primarily governed at the federal level under a set of administrative regulations titled “Norma Oficial Mexicana NOM-029-SCFI-1998” (“NOM”). These rules, first adopted in 1999, have been undergoing a legally mandated updating process for some time.

Apparently, a lot of folks got tired of waiting and unilaterally declared that the NOM would go effective last summer.  Based on the final tweaks being considered by the Mexican government, this reaction was understandable.  But as of January 13, the amendments became official and NOM-029-SCFI-2010 will go into full effect by mid-March.  Here is what you need to know: 

The Amendments Are Fairly Significant

For some reason, the Mexican government thought it best for developers to be liable for the difference by which budgeted expenses are exceeded by expenses actually incurred, even if caused by unpredictable circumstances.  Further, sales contracts will need to include “opt-in” provisions whereby a purchaser must affirmatively agree that the developer and its affiliates are allowed to contact that purchaser in connection with subsequent marketing efforts.  Sales contracts must also be revised to include an explanation of how assessments will be calculated and paid. Developers are expressly obligated to notify purchasers of any changes in those provisions.

On the positive side, timeshare plan termination provisions were simplified.  This was one of our suggestions that was accepted by the Mexican government during the 2008 comment round. 

There are more changes, but too many to discuss here.  As we were the only law firm recognized as participating in the comment process, your Baker Hostetler contact can give you the full rundown.  

What Do You Do Next?

Sales contracts will need to be deemed NOM-compliant prior to their use by PROFECO, the Mexican consumer protection agency charged with enforcing the NOM.  Unfortunately, PROFECO has undergone key changes in personnel that will likely result in approval delays. 

More importantly, existing developers in Mexico are going to have to deal with a peculiar consequence of the NOM amendments being effectuated through sales contracts.  With respect to resorts currently in sales, this would appear to create two classes of purchasers. The first group – those who execute sales contracts revised to comply with the new rules – would receive the benefits and assume the obligations dictated by the just-approved NOM.  However, existing purchasers – those who executed sales contracts subject to the old rules – would apparently have different rights and obligations. From an administrative perspective, tracking the rights and obligations of two separate classes of purchasers would appear to be extremely difficult.

Relief Companies - HOAs Need to Play Offense

HOAs can't address their concerns about relief/rescue companies by reacting to a "suspected transfer" that has already occurred.  To be successful, HOAs need to actively, clearly and continuously educate their owners as to why working with a relief company may not be in an owner's best interests.   

I recently was asked to speak to some owner-directors at their timeshare HOA board meeting.  The directors had read my article on relief/rescue companies in The Resort Trades and they agreed that attempting to thwart relief company transactions by relying on the Uniform Fraudulent Transfer Act was fruitless.  Putting aside the obvious legal shortcomings of this strategy, the directors immediately understood two very practical points:

  • Accusing an owner (who had just paid $5000 or more to be "relieved" of his/her timeshare interest) of engaging in fraud, and then using this accusation as a basis for invoicing that owner for assessments, is surely an usual strategy for an HOA.  If anything, it will likely be used in a future relief company sales presentation.  
  • HOAs don't have the authority to "undo" real estate transactions.  At best, HOAs can only withhold some of the benefits of timeshare ownership.  But if you presume that relief companies only intend to dump the timeshare into some sort of shell entity and not utilize the ownership benefits, what is the purpose of using administrative procedures to withhold them?            

Of course, these directors naturally wanted to know what they could do to protect their owners, both those who would be tempted by pitches from relief companies and those who enjoyed their timeshare but, if relief companies proved successful, were at risk of rising HOA bad debt.  While I suggested some legal options, I concluded by saying that no legal approach would be as effective as actually engaging in some fairly pointed owner education.       

Let's review the outline of a basic relief company pitch:

  1. The reason why the owner doesn't fully enjoy the benefits of his/her timeshare anymore is identified.
  2. The risk of future increased assessment obligations is stressed, often to the point of exaggeration.
  3. The timeshare resale market is characterized as an option that won't work, limiting the owner's exit possibilities.
  4. After penciling out the relief fee against the estimated long-term assessment liabilities, paying the relief company appears to be the best choice for the owner.        

To respond effectively, HOAs need to play offense.  

HOAs should start by attacking the relief company's financial conclusion in meetings or correspondence.  I have a copy of a relief company invoice in which the owner wanted to be "relieved" of a $600 annual assessment obligation.  For this, that owner agreed to pay just over $5,000.  It's easy to look at this now and conclude that the owner was financially foolish.  However, we also know that even a mediocre salesman can be trained to overcome this type of closing table objection.  HOAs should educate their owners to understand that the relief companies may be offering a bad financial deal - paying $5,000 today is almost always worse than paying that same $5,000 over 5 or more years.        

To be most effective in driving this point home, the HOA must also offer hope that the timeshare can be sold in the resale market and that the interim assessment risk isn't as great as the owner fears.  

While there are a number of ways HOAs could help owners with resales, I have listed three for consideration:

  • At a minimum commitment level, HOAs could provide their owners with a general description of their timeshare for use in resale advertising.  Take a look at some of the user generated content describing timeshares for sale on a resale website and, more often than not, you will wonder how any purchaser can make sense of what exactly is being offered for sale.       
  • At the other end of the spectrum, HOAs could actively engage in resales and take steps to encourage their owners to be referral sources.  When considering this option, keep in mind that ARDA's 2010 Resale Study found that a majority of recent buyers felt more comfortable purchasing timeshares when they believed the purchase was endorsed by an objective third party (i.e., the HOA).     
  • An HOA could also serve its owners by screening companies and selecting two or three to be the HOA's "approved" resale providers.  Be realistic about the resale providers' fee structures when selecting for screening.  Many people argue that advance fee resale providers lose all incentive to actually perform upon receiving the fee.  Others say commission-based resellers with a minimum fee have no incentive to maximize sales prices.  Ignore these arguments and prioritize documented performance. 

Constant communication is the only way to address the relief companies' "liability" argument.   If an HOA reasonably believes it is in sound financial condition and has adequate reserves, let the owners know as often as appropriate.  If there is a financial weakness, tell the owners how big the problem is and how it will be resolved.  Then let them know if the solutions are working.  The more the HOA communicates its financial condition to its owners, the less likely a relief company will be able to exaggerate an owner's risk of exposure to increased future assessments.         

Mexico's Shared Ownership Sales Rules Move Toward Approval

As detailed in a prior post, the Mexican Timeshare NOM has not yet been finalized, leaving Mexican developers with some questions as to their regulatory obligations.  

Well, some of the answers were received on December 27, 2010.  That's the date the Mexican government published its responses to comments received during the last comment round in September.  Not surprisingly, those comments (including ours) were uniformly critical of the proposed rule that would make developers solely responsible for the difference by which budgeted expenses are exceeded by expenses actually incurred.  It also wasn't much of a surprise that the Mexican government uniformly rejected this criticism (including ours), thereby endorsing the rule.

As the publication was limited to comment response, we expect that the NOM as published last July will substantially reflect what developers can expect to see in the final rule.  We will continue to monitor the situation, but again strongly suggest that developers with interests in Mexico become familiar with the changes proposed and begin game planning for implementation. 

 

Colorado's Annual Subdivision Renewal Application Has Changed

Developers who have made “subdivision developer” filings with the Colorado Division of Real Estate must renew their filing annually prior to December 31 each year.  This is a hard deadline with penalties being automatically incurred for any late filing.  

Those familiar with the renewal process will note some significant changes in the renewal form.     

First, the good news.  The renewal fee has been reduced from $287 to $136.  This represents a decrease of over 50% from the 2010 renewal fee.  

However, the renewal form has been revised to both ask additional questions and limit the variance in responses.  We generally believe these changes are positive as they will provide the Division with more project data at what we assume to be little administrative cost on the part of the registrant.  The more significant changes are described below: 

  • Registrants are being asked to provide the "common advertising name of subdivision" and to specify whether the project is a condominium, timeshare or raw ground. 
  • Registrants are also being asked to indicate how many subdivisions "are currently registered.” 
  • Finally, with respect to inventory, the Division has substituted the blanks in the old form with a “check the box” approach, with choices being units, points, intervals, weeks, lots and "other." 

For shared ownership developments, we anticipated that there might be confusion between the categories of “interval” and “weeks.”  So we checked with the Division and found out that they do not find any qualitative difference between "interval" and "week" for purposes of the renewal form.  It seems that the old forms were completed using both terms, and the Division simply wanted people to be able to complete the 2011 form consistently with past years.  

 

Mexico's Shared Ownership Sales Rules Still in Limbo

The Ministry of Economy has still not published the final-final version of the Norma Oficial Mexicana NOM-029-SCFI-2010, which regulates the sale of shared ownership projects in Mexico (“NOM”).   

A quick history is in order here.  Back in 2008, the Mexican government announced its intent to update the NOM, which had been in effect since 1999.   On May 17, 2010, it published a revised NOM that was to become effective in mid-July.  But in July the Mexican government tweaked the revised NOM and pushed its effective date back to mid-October.  The government also opened up an additional comment period for the re-revised NOM that expired last September. 

Since that comment period expired, the Mexican government has not provided the industry with any formal notice that the July version of the NOM has taken effect.  But it also hasn’t indicated that the NOM is undergoing additional revisions in light of the comments received. 

Back in September, we evaluated the proposed NOM and outlined some of the more significant proposed changes.  However, until the Mexican government provides some clarity as to the status of the NOM, those selling and/or providing “time share services” in Mexico can’t be certain whether they must follow the 1999 NOM, the new NOM as published in July, or some other as-yet-unpublished version of the rule.  Nonetheless, we would advise developers to take a close look at the new NOM as published in July and determine what changes may need to be made in their operations and sales documents.  As sales documents must be certified by PROFECO as NOM-compliant prior to their use, developers will want to act quickly once the Mexican government provides clarity.    

Stroman Resale Litigation - Interesting Update in California

20 years and still going.  As we detailed in a November Developments article, timeshare resale broker Stroman Realty received its initial cease and desist order from the California Department of Real Estate in 1990.  Since then, the California DRE has continued to insist that Stroman needs to hold a California real estate broker license if Stroman wants to broker the sale of California timeshares.  And Stroman has continued to press its case that California's rules would, if enforced against Stroman, violate the Commerce Clause of the US Constitution.

This week, the parties agreed to formally mediate their dispute after “discussing a possible resolution of this matter” for several months.  The mediation is to take place on December 20.  If no resolution is reached following the mediation, the parties will continue to work toward a trial slated for March 26, 2012. 

But while there is officially no deal to settle the dispute, we have taken note of a change in Stroman Realty's website - a little statement in what looks to be 8 point font at the very bottom of this page:  "California residents will not be charged an advertising fee by Stroman Realty, Inc." 

We don't know when this was added, but we are pretty certain that it is in response to the California law that equates charging an advance fee with brokerage activity.